Watchmen Premiere Weekend Dan Koelsch, March 6, 2009February 14, 2010 So, the premiere of Watchmen was last night at midnight. Most of you guys will be seeing it this weekend, so post a comment with your take on the film. Even better, go to the official thread in the forums and give us your review. I’ll mention comments and posts in my podcast on Monday. Viral Marketing Watchmen
Panem October Aftermath: Rowan the Gamemaster Speaks Out About Lionsgate Issue September 22, 2011September 22, 2011A few months back we reported the launch of an ARG for the highly anticipated adaptation of The Hunger Games. But hours after our article went up, we quickly had to take it down. We were informed that Lionsgate (the studio behind the adaptation) was not behind the marketing and… Read More
“Star Trek Into Darkness” Opens Two Days Early, Tickets Available Through App February 3, 2013Earlier today, Caleb gave a review of the new Star Trek Into Darkness mobile app, but little did we know that the best part was yet to come. After the film’s Super Bowl TV spot aired, Paramount announced that the sci-fi sequel will open two days early, on May 15th,… Read More
Avatar Enters Viral World September 17, 2009September 20, 2009It was bound to happen. James Cameron’s Avatar, the much hyped and recently maligned sci-fi epic, has launched its first viral site called avtr.com. The viral appears to be the main page of the “Avtr Project,” a product of the Resource Development Administration. According to the site, they have set… Read More