2012 Viral: Preservation Lists and Charlie Frost Ads Dan Koelsch, August 4, 2009August 6, 2009 Sony has launched a new website called 2012preservationlist.net, where they ask you, “What Would You Take With You in 2012?”. It makes sense that someone should start coming up with a list of artwork worth preserving after the world is destroyed. The site has four sections: Film, Art, Literature, and Music, where you can enter your nomination for what should be preserved. Currently, only the film section is open for submissions, but you can see for each section the dates for nominations and voting. The idea is pretty cool, though I don’t know what the endgame is here. There’s no hook to get people interested in participating. Also, I would think that this kind of event would be done within their viral campaign. It would make more sense for the IHC to be conducting this survey. I have no idea why they didn’t think to tie it in. Last note about this site: You may notice on the top it says “At cinemas from December 11”. We’re not sure why, since to our knowledge, the film is still slated to open November 13th of this year. Charlie Frost is going all out lately with the updates. He has some billboards in Los Angeles, and promises more are to come. What do you think of the new site and Charlie Frost’s ads? Update: A representative from Sony confirmed the film is still opening in November for the US, and that the date on site was meant to reflect the international release. Viral Marketing 2012
Sam Rockwell Moon Oscar Nomination Movement Gains Steam January 11, 2010January 11, 2010While Sony Pictures isn’t doing much to support it’s limited release Moon in the year’s biggest award show, The Academy Awards, there is already a groundswell of support from fans, as we reported earlier in the month. Most of the focus has been on getting the star, Sam Rockwell, a… Read More
Marvel Launches Interactive Guide to the Universe of Thor April 15, 2011April 17, 2011Marvel’s Thor is just a few weeks from opening in theaters, and while many of us movie fans may be interested in seeing it, we may not all know much about the title character and his world. Marvel UK hopes to fix that with their “Interactive Guide to the Universe… Read More
10 Second Clip of Twilight Saga’s Eclipse Goes Viral March 10, 2010March 10, 2010We don’t usually cover the Twilight series here at MovieViral (less than 1% of our articles have even mentioned it), but this is just too hard to believe. Summit Entertainment has released a 10 second snippet of the trailer for this summer’s Eclipse, and it’s spreading like wildfire on the… Read More
I feel bad, we’ve been saying November 20th is the release date in almost every article we’ve posted. Maybe they changed it again, or maybe we were always wrong.