The Office Webisode “Subtle Sexuality” Now Online Plus New Website Dan Koelsch, October 29, 2009October 29, 2009 As we mentioned last week, The Office is bringing back their wildly popular webisodes, and this time we get an extra treat in the form of a music video. This series is about Erin, Kelly, Ryan, and Andy from Dunder Mifflin creating a group called Subtle Sexuality and making a music video called “Male Prima Donna”. The three episodes including the music video itself debuted today. Take a look at the hilarious music video below: Erin is easily my favorite in the video, though you can’t beat Ryan’s eye liner. The group is technically only Kelly and Erin, with the guys just being guests. They even have their own website, so check it out to see more about the group, including tour dates (which are just open mics around Scranton). Obviously Kelly is the star of the group and so far Erin seems cool with that. Catch the entire series at NBC.com. I love the idea of making the series a behind-the-scenes kind of thing; really smart. Let us know what you think of the music video and series in the comments below. The Office airs Thursday nights at 10/9c on NBC. Viral Marketing The Office
Cracked’s List Shows How A Viral Can Backfire June 18, 2010When it comes to alternate reality games, the more believable and interactive, the better. It’s wonderful experience we love, except for when it backfires.I’m not talking about when its structured sloppy, I mean when it is far too real for its own good. Cracked made a list that covers such… Read More
Tron Legacy: Viral Updates From Flynn Lives Forum April 11, 2010December 3, 2010While we haven’t had any big viral news for Tron Legacy since the Encom Press Conference, aka Operation Tron, there have been a few smaller updates to the viral sites that may lead to something bigger. Check out the details after the jump. Read More
Film Marketing Trends in 2011 January 13, 2011January 14, 2011We have learned over the past few years that there is no exact science to film marketing, particularly within the online realm. Hollywood studios have developed any number of different campaigns using social networks and alternate reality games that have lead to astounding success and abject failure. Writer and marketing… Read More