14 December 2009 2606 Views

12 Days of Viral – DAY TWO

by Scott Caldwell

On the second day of viral, my movie gave to me…..


A Twitter account with the truth.





The truth, the whole truth, and nothing but the truth. Well, maybe a little more. At least this seems to be the way to go with newer Twitter accounts. You can go back to some of the older Twitter accounts (9, District 9, and 2012) and see them posting about things from the actual movie they are promoting. You can read a bout Charlie Frost’s Winnebago or Christopher’s disgust towards MNU.


But the newer one’s are taking it a step further. If you follow films such as Surrogates, The Crazies, and even Paranormal Activity, they are using the tactics of letting you know the truth. Not parts of the film, but actual elements of the film that are possible. Robotics. Biochemicals. Even how people are reacting towards a film. These are things that are happening on the news so they put it in your head, to just add to what you believe to begin with. Hell, they may even pick up those that follow such fears and create a new fan.





A tweet like the one above may get some activists to follow you, not knowing that it’s a site for a movie. But then again, that’s one of the things with a viral campaign. You need to make it as real as you can.


Other Days In The “12 Days of Viral” Series:
A trailer without a title



New

THE BATMAN heats up its media marketing magic
25 January 2022
THE BATMAN heats up its media marketing magic

May interest You

#FLEMINGFRIDAY. SKYFALL = THE QUEEN?
14 January 2022
#FLEMINGFRIDAY. SKYFALL = THE QUEEN?
#MIDWEEKMOVIES: With BATMAN! Special Guest Star..SPIDER-MAN!
15 December 2021
#MIDWEEKMOVIES: With BATMAN! Special Guest Star..SPIDER-MAN!
Batman’s Best Moments on Film.
22 September 2021
Batman’s Best Moments on Film.

Popular

Today? I met TOM HIDDLESTON!
17 January 2022
Today? I met TOM HIDDLESTON!
TOM HIDDLESTON to play WYCLIFFE? Disney Plus acquires rights to cult Cornish detective series
08 November 2021
TOM HIDDLESTON to play WYCLIFFE? Disney Plus acquires rights to cult Cornish detective series

Tags