New Lost Teasers Reveal Secrets! (Or Do They?) Dan Koelsch, January 15, 2010January 16, 2010 OK so these teasers from the British TV network Sky 1 don’t actually give away any real secrets for Lost’s final season, but they are pretty humorous. Take a look. I love how the there’s a single message in all of the show’s advertising now matter what kind of commercial they do. And that message is: You want answers? We’ll give you answers. These comical teasers play on that idea, and while simple, I think they are very effective. Be sure to check out Lost’s final season premiere on February 2nd at 8/7c on ABC. Viral Marketing LOST
Green Lantern Teaming Up With Doritos For Interactive Campaign May 9, 2011Hot on the heels of our article about the discovery of a Green Lantern viral website comes the announcement of a major promotional campaign between the film and snack maker, Doritos. The “Anyone Can Be Chosen” campaign seems to be a major effort to build awareness of the blockbuster in… Read More
“Branded” Trailer Uses QR Codes To Warn of Conspiracy June 3, 2012Roadside Attractions’ sci-fi thriller Branded looks to be sort of a remake of 1988’s They Live. Set in a dystopian future where corporate brands have taken over the minds of the population, one man is finally able to see the aliens controlling it all. A trailer for the film came… Read More
Dress Like A ‘Kingsman’ By Shopping At Store Inspired By “The Secret Service” January 13, 2015January 13, 2015There is a lot that stands out after watching the trailers for Kingsman: The Secret Service. Colin Firth kicking ass and Matthew Vaughn’s frenetic action sequences come to mind immediately. But just as important in establishing the film’s unique style appears to be its fashion. Staying true to James Bond… Read More