Hukilau Brings Slate App to iPad Dan Koelsch, April 20, 2010 You may remember the website Hukilau that we first reported on in January. The service helps provide low budget projects, like independent films and alternate reality games (ARGs), funding through a concept known as “crowdsourcing.” Now the company has a made a movie slate for your Apple iPad. Check it out after the jump. The free iPad app simulates a film slate, also known as a clapperboard, which is a device used in films to mark the beginning of a scene being filmed. The iconic movie prop lists information on what’s being shot, like scene information, production title, and director name. The Hukilau app has all these fields as well, which can be changed just as easily. When you shake your iPad, it makes the classic clapping sound. Whether this will truly be useful to amateur filmmakers remains to be scene (get it?), and this could be just another example of technology trying to replace standard operating practices. The app can be downloaded from iTunes here. Viral Marketing clapperboardHukilauiPadslate
Which Super Bowl Trailers Got the Most Buzz? February 7, 2011With a bevy of 30 second trailers debuting last night during the Super Bowl (all of which you can watch here), the question remains of which ones had the most impact. Our friends at HeyUGuys found an infographic from Way to Blue that calculates which TV spots generated the most… Read More
“Looper” Mission 3 Is More Of The Same September 9, 2012September 10, 2012Looper is a sci-fi action film written and directed by Rian Johnson. In 2077, murder is too difficult to get away with, so the mob sends back targets to 2047 to be wacked by hitmen called “Loopers”. Joseph Gordon-Levitt stars as Joseph Simmons, a top Looper who ends up being… Read More
Viral Video for Toy Story 3 Discovered April 26, 2010April 26, 2010It looks like the guys behind Toy Story 3 aren’t happy just riding the franchise’s existing popularity to the bank. Pixar has been doing some interesting marketing for the film, and that looks to be continuing with a viral video that shows a 1983 commercial for the “Lots-o’-Huggin’ Bear”, which… Read More