Short Film “Mortal Kombat: Rebirth” Debuts Online Dan Koelsch, June 8, 2010 Today there was some mystery brewing about a short film that debuted on YouTube yesterday titled Mortal Kombat: Rebirth. The 8 minute long video looks well done (and possibly made with at least some budget), but there is very little info given about who made it and why. There are no credits, but Devin at CHUD figured it out. It’s some kind of demo reel/proof of concept for investors for a new Mortal Kombat movie. With the previous MK attempts falling flat, “gritty realism” seems to be the selling point this time around. It’s still unclear whether thus is meant directly for investors or simply to show them the appeal of the material, since views and comments on YouTube are a good indicator of how the potential audience would receive the movie. What do you think of it? Would you want to see a full length Mortal Kombat movie that was in this style? Viral Marketing Mortal Kombat: RebirthViral video
“Where Will You Be When It Happens?” – A Cryptic “Fringe” Countdown March 29, 2011March 29, 2011Late last week, FOX renewed J.J. Abrams’ sci-fi hit Fringe, which was on the verge of being cancelled since its shift to Friday nights. Luckily, fans continued to watch and the show hit a creative goldmine. The third season of Fringe is nearly over and a recently aired promo reveals… Read More
“The Muppets” Feel The Hunger in “The Hunger Games” Parody Trailer March 6, 2012March 6, 2012The Muppets had an amazing marketing run and it seemingly came to an end when the movie opened in theaters in November. But its not over. Not by a long shot. With the DVD/Blu-ray being released on March 20th, the marketing team at Walt Disney Pictures are at it again…. Read More
Interview: James Erwin talks “Rome Sweet Rome”, Reddit, And Jeopardy November 4, 2011A little over a week ago, I debuted an article about how one man’s response to a question on Reddit landed him a Hollywood agent and a Warner Bros. movie deal. At the time, we had little detail on what actually went into the process, but that’s all changed, as… Read More