Create Your Own “Harry Potter Undesirable No. 1” Poster Michael Lee, October 24, 2010October 25, 2010 With Harry Potter and The Deathly Hallows Part 1 only weeks away, it should come as no surprise that viral marketing for the beloved childern’s book Warner Brothers has added a new feature to their official Harry Potter movie website. You can create your very own “Undesirable No. 1” poster for yourself and to share with others. Details after the jump. These Undesirable No. 1 posters are important to the Harry Potter world as it was used by Voldemort as a way to hunt down Harry Potter after his takeover of the Ministry of Magic. The new web application launched by Warner Brothers (via The Hero Complex) allows users to put their face, their friend’s face, or anyone else and turn it into a Harry Potter themed “Most Wanted” poster. The site will also allow you to request your own creation to be printed and sent to you for the price of $25. Viral Marketing Harry Potter and the Deathly Hallows
“Avatar” Twitter Buzz Continues, Dominates New Releases March 29, 2010April 7, 2010Fifteen weeks after it was released, Avatar continues to dominate movie-related tweets. Trendrr, which follows the popularity of twitter phrases, shows Avatar consistently beating other films in their overall buzz on Twitter. This reiterates Avatars enormous success in the box office, as people continue to chat about the film. Check… Read More
Are You The “Ultimate Movie Fan”? May 20, 2011The 2011 MTV Movie Awards are right around the corner, and you could be crowned the Ultimate Movie Fan during the broadcast! Plus, DIRECTV Cinema and MTV want to send you, the Ultimate Movie Fan, and a guest to the 2012 MTV Movie Awards. All you have to do is… Read More
Avtr.com Updates October 16, 2009October 16, 2009When James Cameron’s “Avatar” released its first viral website weeks ago, I stated the only way the campaign could recoup the lost hype following Avatar Day was to be proactive about posting content. Since then, several updates have been made to avtr.com, and are worth a look for those interested in… Read More