18 January 2011 1059 Views

MovieViral Awards 2010: The Winners!

by Dan Koelsch

MVAs

The time is here to finally reveal the winners of the 2010 MovieViral Awards. With over 1,400 total votes, we had a great turnout. Did TRON: Legacy sweep, or did fans of the Crazies and Repo Men get their way? Who won the battle between Glee and The Office? Find out all the results after the break.

Each winner gets the completely imaginary Golden Slusho! Award



Viral Campaign of the Year

The Crazies – 7%
Let Me In – 1%
Repo Men – 4%
Toy Story 3 – 17%
Tron Legacy – 71%

Best Studio For Viral

Disney – 89%
Lionsgate – 2%
Overture – 5%
Sony – 0%
Universal – 4%

Most Interactive Campaign

Inception – 14%
Repo Men – 16%
Scott Pilgrim – 5%
Takers – 0%
Tron Legacy – 66%

Best Narrative Campaign

The Crazies – 9%
Salt – 6%
Tron Legacy – 86%

Best Tie-In Campaign

The Crazies – 8%
The Last Exorcism – 2%
Let Me In – 7%
Repo Men – 8%
Tron Legacy – 75%

Most Original Campaign/Element

“Community” Twitter episode – 16%
ElecTRONica at Disneyland – 66%
“Last Call” calls you in theater – 4%
“Scott Pilgrim” Battle of the Bands – 8%
Watch “Buried” While Buried – 6%

Best Viral Element (Film)

Repo Men Hunt – 12%
Electronica at Disneyland – 22%
Tron Legacy at WonderCon – 14%
Tron Legacy at Comic-Con – 46%
The Virginity Hit Billboards – 5%

Best TV Series For Viral

Community – 10%
Dexter – 10%
LOST – 33%
Glee – 19%
The Office – 28%

Best TV Network For Viral

ABC – 27%
AMC – 18%
HBO – 8%
NBC – 43%
Showtime – 4%

Best Viral Element (TV)

Castle Summer Twitter Story – 19%
Community Twitter Episode – 32%
Glee Casting Call – 31%
The Office Fanisode – 16%
Caprica’s Serge Graystone Twitter – 3%

Best Website

IJustWantToBePerfect.com (Black Swan) – 6%
ChurchofStMarks.com (The Last Exorcism) – 0%
HelpMe.net (Let Me In) – 6%
TheUnionCares.com (Repo Men) – 11%
FlynnLives.com (Tron Legacy) – 80%

Best Viral Video (Marketing)

DJ Steve Porter Community Remix – 3%
Conan O’Brian AMEX Curtain Commercial – 23%
Kim Jonson Attacked (The Crazies) – 3%
Cookie Monster SNL Audition (Sesame Street) – 30%
Double Tower (Tangled) – 41%

Best Viral Video (Fan)

Booboo Kills Yogi – 40%
Filmography 2010 – 12%
How to Sneak Into Comic-Con – 27%
The Rent is Too Damn UP – 14%
Scarface School Play – 6%

The Christopher Johnson Award

They’re Here
The CJA is awarded to a viral marketing campaign or element that does not fall into one of our designated categories but deserves recognition. OneKind’s “They’re Here” campaign had us all on the edge of our seats thinking it was for an alien invasion film, then gave us a great twist that shows that entertainment media don’t have to be the only kids on the viral marketing block. Click here for our complete coverage of “They’re Here.”


Congratulations to all our winners! It looks like the TRON fans came out in full force, but in the television categories, the results were much closer. Let us know who you think got snubbed in the comments below, and join us next year for our 3rd Annual MovieViral Awards!



Snap-on Daredevil Case Cover Skin Compatible With Galaxy S4

· Wireless

by Gaudy Martinezs

$13.82

Captain America Black Classic Cartoon Cool The Avengers Super Heroes Case Cover For Smart Mobile Phones ( Apple iPhone 5 5S )

· Wireless

by Jun Phone Case

$4.49

Avengers: Time Runs Out Volume 1 (Avengers (Marvel Paperback))

· Book

by Marvel

$12.06

Latest Design Genuine Spider-man Survivor Extreme-Duty Military Case With Stand Wall/glass/wood attachable for Apple iPad 2 3 4 @XYG (8.Red/black)

· Wireless

by XYG-Case

$15.89

Marvel Avengers Age of Ultron Iron Man vs Ultron Exclusive 3 3/4" Action Figure 3-Pack

· Toy

by Hasbro Toys

$18.00

Cute Appearance Cover/tpu Daredevil Case For Iphone 4/4s

· Wireless

by Christena Hakanson

$14.62

Batman: The Complete Television Series (Limited Edition) [Blu-ray]

· DVD

by Warner Home Video

$144.88

Jurassic Park Cardboard Dinosaur Kit

· Toy

by Lost World

$99.00

Star Wars Millennium Falcon Model Kit

· Hobby

by Revell

$40.18

Generic For Iphone 6 Plus Apple High Quality Phone Case For Girl Print With Avengers Age Of Ultron 2 Choose Design 14

· Wireless

by Daily Holiday Technology Co., Ltd

$16.99

Star Trek Classic Spock Ears

· Apparel

by Rubies

$2.14

DC Collectibles Batman: Arkham Origins: Action Figure 4-Pack

· Toy

by Rejects from Studios

$40.21

UniqueBox Customized Marvel Series Case for Samsung Galaxy S4, Marvel Comic Hero Daredevil Samsung Galaxy S4 Case, Only Fit for Samsung Galaxy S4 (Black Frosted Case)

· Wireless

by UniqueBox

$12.99

Zooyoo DIY Movie Wall Sticker Decals for Kids Baby Bedroom

· Toy

by Zooyoo

$5.98

Star Trek: The Original Series: Communicator

· Toy

by Diamond Comic Distributors

$37.95

New

TRAILER THRASHING TUESDAY GHOSTBUSTERS STAR TREK INDEPENDENCE DAY AND TEENAGE MUTANT NINJA ACCOUNTANTS
23 May 2016
TRAILER THRASHING TUESDAY GHOSTBUSTERS STAR TREK INDEPENDENCE DAY AND TEENAGE MUTANT NINJA ACCOUNTANTS
TRAILER TUESDAY! We look at the latest trailers and what they might reveal about...

May interest You

MOVIE VIRAL NEWS DIGEST FROM THE BIG FRANCHISES STAR WARS MARVEL DC JAMES BOND
25 February 2016
MOVIE VIRAL NEWS DIGEST FROM THE BIG FRANCHISES STAR WARS MARVEL DC JAMES BOND
MOVIE NEWS DIGEST – DISPATCHES FROM THE FRONT LINES OF YOUR FAVOURITE FILM FRANCHISES It’s...
JASON BOURNE X MEN INDEPENDENCE DAY JUNGLE BOOK AND CIVIL WAR ROCK THE SUPERBOWL
11 February 2016
JASON BOURNE X MEN INDEPENDENCE DAY JUNGLE BOOK AND CIVIL WAR ROCK THE SUPERBOWL
SUPERBOWL SPOTS: A POST MATCH ANALYSIS         It is an American...
NEW ZOOTOPIA TRAILER RACES INTO TOWN WITH GAMES TO MATCH
10 January 2016
NEW ZOOTOPIA TRAILER RACES INTO TOWN WITH GAMES TO MATCH
      DISNEY RELEASE NEW TRAILER FOR ANIMATED BLOCKBUSTER IN WAITING: ZOOTOPIA.   ...

Popular

PATRICKS DAY A DIRECT DOWNLOAD GEM EXAMINED BY NICK CLEMENT
11 April 2016
PATRICKS DAY A DIRECT DOWNLOAD GEM EXAMINED BY NICK CLEMENT
PATRICK’S DAY: A moving and enlightening piece of direct download gold-dust that touches on...
DANIEL CRAIG SET TO PLAY INSPECTOR MORSE IN NEW BIG SCREEN ADVENTURE FOR THE GREAT DETECTIVE
31 March 2016
DANIEL CRAIG SET TO PLAY INSPECTOR MORSE IN NEW BIG SCREEN ADVENTURE FOR THE GREAT DETECTIVE
IS DANIEL CRAIG READY FOR MORSE? IS THIS THE REAL REASON HIS NEXT BOND...

Tags