18 January 2011 641 Views

MovieViral Awards 2010: The Winners!

by Dan Koelsch

MVAs

The time is here to finally reveal the winners of the 2010 MovieViral Awards. With over 1,400 total votes, we had a great turnout. Did TRON: Legacy sweep, or did fans of the Crazies and Repo Men get their way? Who won the battle between Glee and The Office? Find out all the results after the break.

Each winner gets the completely imaginary Golden Slusho! Award



Viral Campaign of the Year

The Crazies – 7%
Let Me In – 1%
Repo Men – 4%
Toy Story 3 – 17%
Tron Legacy – 71%

Best Studio For Viral

Disney – 89%
Lionsgate – 2%
Overture – 5%
Sony – 0%
Universal – 4%

Most Interactive Campaign

Inception – 14%
Repo Men – 16%
Scott Pilgrim – 5%
Takers – 0%
Tron Legacy – 66%

Best Narrative Campaign

The Crazies – 9%
Salt – 6%
Tron Legacy – 86%

Best Tie-In Campaign

The Crazies – 8%
The Last Exorcism – 2%
Let Me In – 7%
Repo Men – 8%
Tron Legacy – 75%

Most Original Campaign/Element

“Community” Twitter episode – 16%
ElecTRONica at Disneyland – 66%
“Last Call” calls you in theater – 4%
“Scott Pilgrim” Battle of the Bands – 8%
Watch “Buried” While Buried – 6%

Best Viral Element (Film)

Repo Men Hunt – 12%
Electronica at Disneyland – 22%
Tron Legacy at WonderCon – 14%
Tron Legacy at Comic-Con – 46%
The Virginity Hit Billboards – 5%

Best TV Series For Viral

Community – 10%
Dexter – 10%
LOST – 33%
Glee – 19%
The Office – 28%

Best TV Network For Viral

ABC – 27%
AMC – 18%
HBO – 8%
NBC – 43%
Showtime – 4%

Best Viral Element (TV)

Castle Summer Twitter Story – 19%
Community Twitter Episode – 32%
Glee Casting Call – 31%
The Office Fanisode – 16%
Caprica’s Serge Graystone Twitter – 3%

Best Website

IJustWantToBePerfect.com (Black Swan) – 6%
ChurchofStMarks.com (The Last Exorcism) – 0%
HelpMe.net (Let Me In) – 6%
TheUnionCares.com (Repo Men) – 11%
FlynnLives.com (Tron Legacy) – 80%

Best Viral Video (Marketing)

DJ Steve Porter Community Remix – 3%
Conan O’Brian AMEX Curtain Commercial – 23%
Kim Jonson Attacked (The Crazies) – 3%
Cookie Monster SNL Audition (Sesame Street) – 30%
Double Tower (Tangled) – 41%

Best Viral Video (Fan)

Booboo Kills Yogi – 40%
Filmography 2010 – 12%
How to Sneak Into Comic-Con – 27%
The Rent is Too Damn UP – 14%
Scarface School Play – 6%

The Christopher Johnson Award

They’re Here
The CJA is awarded to a viral marketing campaign or element that does not fall into one of our designated categories but deserves recognition. OneKind’s “They’re Here” campaign had us all on the edge of our seats thinking it was for an alien invasion film, then gave us a great twist that shows that entertainment media don’t have to be the only kids on the viral marketing block. Click here for our complete coverage of “They’re Here.”


Congratulations to all our winners! It looks like the TRON fans came out in full force, but in the television categories, the results were much closer. Let us know who you think got snubbed in the comments below, and join us next year for our 3rd Annual MovieViral Awards!



007: Daniel Craig Collection (Casino Royale / Quantum of Solace / Skyfall) [Blu-ray]

· DVD

by 20th Century Fox

$38.54

Iron Man - Xbox 360

· Video Games

by Sega Of America, Inc.

$46.09

Aliens Omnibus Volume 2

· Book

by Dark Horse Books

$12.22

The Most Extreme: Daredevils

· TV Series Episode Video on Demand

$1.99

Quantum Mechanix Star Trek The Next Generation Communicator Badge Replica

· Toy

by Diamond Comic Distributors

$13.00

The Man In The Iron Mask

· Movie

$2.99

Inside HBO's Game of Thrones: The Collector's Edition

· Book

by 47North

$43.70

Cases For iPhone 6 Plus,Liquid Case For iPhone 6 Plus,Plastic Cases for iPhone 6 Plus,Hard Covers For iPhone 6 Plus 5.5inch,UZZO™Creative Design 3D Transparent Fantastic Free Flowing Liquid Floating Swimming Dolphin And Shell Plastic Hard Back Case Cover For iPhone 6 Plus With 4.7 Screen,With 1Free UZZO Logo Keyring

· Wireless

by UZZO

$10.99

Iron Man 2 (Three-Disc Blu-ray/DVD Combo)

· DVD

by Buena Vista Home Entertainment

$16.94

Cases For Iphone 4 ,Cases For Iphone 4S, Plastic Cases for iphone 4s,Hard Covers For Iphone 4 4s ,UZZO™Creative Design 3D Transparent Fantastic Free Flowing Liquid Floating Love Heart Shape Plastic Hard Back Case Cover For iPhone 4/4S,With 1Free Keyring(Clear)

· Wireless

by UZZO

$10.99

Exclusive Premiere Limited Edition Collector's Series - 7" Jill Masterson Poseable Action Figure From James Bond in Goldfinger

· Toy

by Exclusive Toy Products

$12.99

Ardinbir Studio Photo Metal Compact Snoot with Honeycomb Grid & 4 Colors Gel Set for Alien Bees, Balcar and White Lightning Strobe Monolight Lights.

· Photography

by Ardinbir Studio

$36.95

Marvel Universe Super Hero Team Packs Fantastic Four

· Toy

by Hasbro

$21.29

Batman Vol. 4: Zero Year-Secret City (The New 52) (Batman (DC Comics Paperback))

· Book

by DC Comics

$8.69

NECA Series 2 Alien Warrior 7" Action Figure, Blue

· Toy

by Neca

$26.99

New

BATMAN V SUPERMAN VIRAL VIDEOS AND ONE LAST TRAILER
12 February 2016
BATMAN V SUPERMAN VIRAL VIDEOS AND ONE LAST TRAILER
BATMAN V SUPERMAN: DAWN OF JUSTICE (AND DUSK FOR THE FINAL LAP OF ITS...

May interest You

JASON BOURNE X MEN INDEPENDENCE DAY JUNGLE BOOK AND CIVIL WAR ROCK THE SUPERBOWL
11 February 2016
JASON BOURNE X MEN INDEPENDENCE DAY JUNGLE BOOK AND CIVIL WAR ROCK THE SUPERBOWL
SUPERBOWL SPOTS: A POST MATCH ANALYSIS         It is an American...
NEW ZOOTOPIA TRAILER RACES INTO TOWN WITH GAMES TO MATCH
10 January 2016
NEW ZOOTOPIA TRAILER RACES INTO TOWN WITH GAMES TO MATCH
      DISNEY RELEASE NEW TRAILER FOR ANIMATED BLOCKBUSTER IN WAITING: ZOOTOPIA.   ...
2016 MOVIE PREVIEW
04 January 2016
2016 MOVIE PREVIEW
MOVIE VIRAL CRYSTAL BALL PREDICTIONS FOR THE MOVIE YEAR AHEAD OF US MASSIVE EPIC...

Popular

DEAR SIMON PEGG WE KNOW YOU LOVE STAR WARS AND SO DO WE YES EVEN THE PREQUELS
14 December 2015
DEAR SIMON PEGG WE KNOW YOU LOVE STAR WARS AND SO DO WE YES EVEN THE PREQUELS
  COUNTDOWN TO STAR WARS WEEK: FRANK MENGARELLI WRITES AN OPEN LETTER TO SIMON...
JAMES BOND 25 WHERE NEXT FOR THE GREAT HERO OF SPY CINEMA
28 November 2015
JAMES BOND 25 WHERE NEXT FOR THE GREAT HERO OF SPY CINEMA
BOND 25 : A POST SPECTRE WISHLIST     Well, have you seen it...

Tags