“Apollo 18” Gets New Trailer and Release Date, Along With A Space Race Timeline Dan Koelsch, June 24, 2011 The musical chairs game that is Apollo 18‘s release date continues. After previously scheduled openings in March, April, August, and even next January, September 2nd has become the new day the found footage sci fi horror opens in theaters. With the new date comes a new trailer from Yahoo that is leaner and possibly more effective. Check out the trailer after the break, along with a new app on the Apollo 18 Facebook page that could give some clues to the events of the film.The “Missions” app on the Apollo 18 Facebook page has a neat timeline of the Apollo missions and the Space Race between the United States and the Soviet Union that lasted almost 20 years. If you check out the entries on the timeline, there are some clues to how the film’s secret Apollo 18 mission came about. We’ve already learned most of it from the viral campaign, but it’s still worth checking out to see if there’s anything we missed. ARGs & Campaigns Social Networks Viral Marketing Viral Videos Apollo 18FacebookTrailer
Viral Marketing The Sick Viral Marketing Of The Film, “Kill The Rapist?” December 24, 2013This is definitely not the most holiday-friendly story, but iRock Films India has created a controversial marketing campaign around their new film, Kill the Rapist?. After the break, find out more info about this horrible film and what makes their marketing of it so completely wrong. Read More
Watch All Of Conan’s “Missing You” Commercials September 29, 2010For the past two weeks, TBS has been rolling out a bunch of 20 second TV spots (9 so far) for the new Conan O’Brien show. The “Missing You” series of ads has John Waite’s 1984 hit song of the same name playing over people who are coping with missing… Read More
Vote “A. Zombie” For President August 21, 2012August 21, 2012Thanks to AMC Networks’ ongoing battle with DISH Network, we’ve gotten a pretty fun viral campaign. First we had both a viral video for The Walking Dead that had zombies scaring New Yorkers, then a contest where you could win $4,000 and other prizes. Their next endeavor is a campaign… Read More