“Covert Affairs” Tweetcast Puts Twitter Users To the Test Nick Butler, June 29, 2011 USA Network is letting Twitter users engage and follow a “Tweetcast” for the television series Covert Affairs. Players can view photos, documents, and videos uncovered by CIA operatives working a mission in Budapest. The show’s character Auggie Andersen acts as a middle man between the players and the operatives in in Budapest. Though most of it is observing the story as it develops, there are some interactive elements to it as well. More after the break. The Tweetcast started June 1st and will run until July 12th, setting the stage for that weeks episode of Covert Affairs. Luckily, USA Network has set up a website where you can catch up by watching mission recaps. Just go here to learn more about the campaign and to start playing.Covert Affairs airs on USA Network Thursday nights at 9PM Est.[Source: ARGN] ARGs & Campaigns Viral Marketing Covert AffairsTweetcastUSA Network
Super 8: Super Bowl Trailer Breakdown and J.J. Abrams Gives Major Plot Details February 7, 2011March 11, 2011We got our first video footage of Paramount and Bad Robot’s Super 8 last night during the Super Bowl, and it was a lot to process in 30 seconds. Fortunately, the trailer has been uploaded to Apple.com, so we can dissect it in glorious HD. Check out our 20 high-res… Read More
Rocket Poppeteers Poster Debuts At New York Comic-Con October 18, 2010New York Comic-Con (which is not officially related to San Diego Comic-Con or Comic-Con International) was held last weekend, but it wasn’t until the end of this past week that someone came forward with what appears to be a Rocket Poppeteers poster. Is the “Slusho!” of the Super 8 viral… Read More
Missing Reel? Try Missing Film March 12, 2009February 21, 2010Could the best form of viral be no viral at all? That could be the reason why a film such as The Poughkeepsie Tapes is getting known. The film was originally shown at the Tribeca Film Festival in 2007 and set for a release date of February of 2008. But… Read More