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Check Out Episode 3 of “The Inside Experience”

July 31, 2011 by

The “Social Film Experience” from director DJ Caruso titled Inside continues on with Episode 3, which was released this weekend. The interactive web series is about Christina Perasso (played by Emmy Rossum), who has been kidnapped but can still connect to the outside world with a Toshiba laptop left in the room with her (Toshiba and Intel are sponsors for the web series). By interacting with Christina across multiple social media platforms on the web, you can help her survive and eventually find out who kidnapped her and how to escape. Watch Episode 3 (Day 6) after the break.

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Filed Under: ARGs & Campaigns, Social Networks, Viral Marketing, Viral Videos Tagged With: , ,

Shark Week Takes A Bite Out of YouTube

July 31, 2011 by

Briefly: Discovery Channel’s famous Shark Week starts tonight at 9PM, and they have created a YouTube splash page starring comedian Andy Samberg as Chief Shark Officer. After a shark breaks through the page and causes a mess, you can watch clips from this year’s shows with intros from Samberg himself. Check out the watery page and let us know what you think!

Filed Under: Social Networks, Viral Marketing Tagged With: , , ,

Viral Video Round Up: Nick Fury, The Tumbler, Netflix, Chewbacca, Steve Carell, Andy Samberg as Robin, and More!

July 31, 2011 by

The Internet is full of videos related to movies, whether they be fan made, studio made, or somewhere inbetween. We regularly bring you the best, most interesting, or just plain weirdest, and today we do it again. Check out the latest viral videos after the break.
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Filed Under: Fan Made, Viral Marketing, Viral News, Viral Videos Tagged With: , , , , , , , , , , , , , ,

7 Chances to Get Early Access to “Pottermore”!

July 31, 2011 by

The final Harry Potter film may be out in theaters, but the story doesn’t end there. JK Rowling unveiled a secret project called Pottermore late last month and promised a chance for fans to gain early access. Starting yesterday, you can become a Pottermore hipster, but it won’t be easy: you’ll have to find the Magical Quill. [Read more...]

Filed Under: Social Networks, Viral Marketing Tagged With: ,

Trailers Weekly: “Margin Call”, “Battleship”, “The Ides of March”, “Red Tails”, and “Tower Heist”

July 30, 2011 by

Trailers Weekly is a feature in which we bring you the most popular and talked about trailers of the week. Sharing trailers is a classic viral practice, and trailers are still the most mainstream way for people to learn about movies. There is something for everyone to watch in this edition of Trailers Weekly. There were a lot of trailers released by studios this week, so I had a lot of fun picking the best of the best, or in this case the best trailer for the worst possible movie ever conceived. This week we bring you the first trailers for Margin Call, Battleship, Ides of March, Red Tails, and Tower Heist. So hit the jump to see these trailers [Read more...]

Filed Under: Features, Trailers Weekly Tagged With: , , , , , , , ,

A Shortened ‘Avengers’ Teaser Assembles On Yahoo!

July 29, 2011 by

In a surprising move, Paramount has released a condensed version of the final scene from Captain America: The First Avenger, along with a shortened cut of The Avengers teaser trailer that was shown following Captain America’s credits. While bootleg versions of the teaser have been circulating the net for a few weeks, this is a great opportunity to get a glimpse of the Avengers assembling. Hit the jump to check out the clip, but be aware of potential spoilers for those who have yet to see the film.

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Filed Under: Movie/TV News, Viral Marketing, Viral Videos Tagged With: , , ,

Cooper’s Dell Site Update Gives Hope to “Red State” Viral Activity

July 28, 2011 by

Kevin Smith effectively shut down any hopes of viral campaigns when he announced that he would be the one distributing Red State. But there are some signs of hope that a viral campaign could be reactivated when Smith said that he would distribute the film to the public via video on demand, then through Lionsgate. As a result, the Cooper’s Dell website has experienced an update when a red band trailer for the horror film was uploaded. Hit the jump to check it out. [Read more...]

Filed Under: Movie/TV News, Viral News Tagged With: ,

Fan-Made Poster Combines “The Avengers” Concept Art

July 28, 2011 by

Marvel gave away character posters at Comic-Con this weekend that featured concept art of several of the main heroes from The Avengers movie due out next year. They match up together to make a pretty cool banner (seen above), but my friend Matt found a fan-made image that combines the characters together into a more standard size poster. Check it out after the break.

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Filed Under: Fan Made, Viral News Tagged With:

The “Inside Experience” Now Has Two Episodes

July 28, 2011 by

Earlier this month, we told you about The Inside Experience, dubbed the “First Interactive Social Horror Film Experience”. On Monday the adventure began, and now we have two episodes in the series. Check them out after the break.
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Filed Under: ARGs & Campaigns, Social Networks, Viral Marketing, Viral Videos Tagged With:

The Bat Signal Shines In Pittsburgh

July 28, 2011 by

Batman loyalists shine his symbol on a city skyscraper yet again! To commemorate filming starting this week in Pittsburgh for The Dark Knight Rises, local tech companies Idea Foundry and Lightwave International displayed the symbol on the Highmark building. Check it out after the jump.
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Filed Under: Viral Marketing Tagged With:
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