“The Hunger Games” Viral Knows Who You Are Michael Lee, August 29, 2011August 30, 2011 Maybe Lionsgate didn’t give it some thought at first, but when we wrote an article about a possible viral site for The Hunger Games, the studio called to inform us that they weren’t marketing such a site nor were they affiliated with it. Naturally we edited it to inform you that there wasn’t a viral for the film adaptation, but given that the teaser trailer was just released, the studio has debuted their own viral site for the flim. Don’t worry this one is for real.Comingsoon.net was the first to find out about the new viral site for The Hunger Games. When you enter TheCaptiol.pn, you see a very blurred image that shifts in random places. Below is a connection that will allow you to identify yourself via twitter, so hopefully there will be a connection for Facebook users. After authentication, you get a small pop-up that allows you to tweet The Capitol knows who I am. Identify yourself immediately: http://thecapitol.pn #whatsmydistrictThis viral seems to play off the same sort of marketing and strategy that The Dark Knight Rises used. Although there won’t be any images of twitter users, the bigger picture itself could slow down and piece itself together to reveal the final image. Again this is just a thought.Below is the image that I first saw. If you think you know what it is, post it as a comment below. News Viral Marketing Viral News LionsgateThe Hunger Games
Is Dimension Using Facebook to Start A Viral Campaign For ‘Scream 4’? March 15, 2011March 15, 2011It may not turn into a full campaign, but Dimension Films is definitely going viral with their marketing for Scream 4. The Sidney Prescott public figure page on Facebook has some interesting photos that are in-world. Check them out after the break. Read More
Inception: First Viral Site and Poster Revealed December 15, 2009June 12, 2010A LONG time ago, back in August, we wrote about Inception, Chrisopher Nolan’s next project after The Dark Knight. One visit to the website and it was obvious that Nolan and the producers had figured that Viral was again the way to go. For the longest time that spinning top… Read More
20th Century Fox Revamps Their Website September 16, 2014September 16, 2014Traditionally movie studio websites highlight their upcoming films and their biggest hits. But there comes a time when these sites need to undergo a redesign. Which is what 20th Century Fox did after having hits like The Faults In Our Stars, Rise Of The Planet Of The Apes, and X-Men:… Read More
I can’t wait for the Hunger Games. I have watched the movie teaser trailer that I have on my website ( http://movietease.blogspot.com/2011/08/hunger-games-official-movie-trailer.html ) quite a few times already. Something familiar about it but looks unique in it’s own right.