James Bond Launches Social Media Presence in Conjunction with Movie Announcement Alex Gerage, November 3, 2011 After months of unsubstantiated rumors about “Bond 23,” the next installment of the James Bond franchise starring Daniel Craig, Sony Pictures held a press conference earlier today with director Sam Mendes, Craig, and other members of the film’s cast to officially announce the particulars of 007’s next adventure. What’s more, the studio announced it in conjunction with the launch of an official James Bond Twitter and Facebook page. Hit the jump to find out how the pages have been used thus far and if I think this might be the start of a viral campaign for the film.The UK film website HeyUGuys was in attendance at the press conference and live-blogged the event, so head over there for the full scoop, but for those unaware, here are the most important details about the movie:The title of the film is Skyfall, which has been rumored across the net for the last couple weeksShooting begins TODAY in London, with additionally announced locales including Scotland and IstanbulJavier Barden was confirmed to be the main baddie, and Ralph Fiennes, Ben Wishaw, Albert Finney, and Naomi Harris were also confirmed to the castThe film will stand on its own, meaning there are no major narrative connections to Craig’s first two Bond filmsAlthough I wasn’t awake for the press conference itself (it was held in London), it appears the James Bond Twitter profile and Facebook page posted information from the event as it happened. Even more, a brief synopsis of the film was posted to the franchise’s Twitter profile exclusively soon after the event ended:In SKYFALL, Bond’s loyalty to M is tested as her past comes back to haunt her. As MI6 comes under attack, 007 must track down and destroy the threat, no matter how personal the cost.Judging by the provided synopsis and details from the press conference, including the fact that this Bond film will stand alone and not carry any of the narrative of the last two films, particularly everything concerning Quantum (an entity I still don’t really understand), I see some major viral potential for the film. Sony may view this story as a fresh start of sorts, and can leverage that using its social networks to build up hype over the next year, teasing audiences who now have no clue what to expect. They already gave us a great nugget by posting the synopsis as a Twitter exclusive. I am curious to see what comes next.You can “like” the official Bond Facebook page here. You can follow 007’s Twitter adventures @007. Be sure to check out Skyfall when it is released in theaters in the United States on November 9, 2012. News Social Networks 007FacebookJames BondSkyfallSony PicturesTwitter
Zack Snyder’s ‘Batman V Superman: Dawn Of Justice’ Stolen Batmobile Rumor Put To Rest September 14, 2014September 14, 2014Over the weekend there was a rumor flying around that someone actually stole the Batmobile off the set of Batman V Superman: Dawn of Justice. How cold something the big and bulky get stolen off a secure set, but stay hidden away in a major city like Detroit? While I… Read More
Social Media Monthly: May 2013 April 30, 2013April 30, 2013Welcome to our only monthly feature here on MovieViral. A day or two ahead of time, we’ll list the various social media accounts (specifically Facebook, Twitter, YouTube, and a bit of Tumblr for now) for all the major theatrical releases each month. We hope that this allows you to follow… Read More
New Repo Men Director’s Cut Trailer March 10, 2010The Repo Men official website now has a Director’s Cut Red Band trailer. While Director’s Cuts are common in DVD releases of films, this is the first time I’ve ever heard of one for a trailer. You can definitely tell the difference between director Miguel Sapochnik’s take verses a marketing… Read More