What Is Operation Early Bird? Caleb Hamilton, December 8, 2011December 8, 2011 Yesterday, we reported the start of a viral campaign for The Dark Knight Rises and today we have some major developments! A new CIA transcript and a countdown! Check it out after the jump!The Fire Rises website has gone blank; that image of Bane everyone worked to reveal back in May has disappeared. The Fire Rises Twitter page (@thefirerises), was updated this afternoon with a twitpic link, leading to a third CIA document, which you can read below (click to enlarge). So what is “Operation Early Bird”? Head over to www.operationearlybird.com and wait. The countdown should end tomorrow around 10 AM PST / 1 PM EST. ARGs & Campaigns Social Networks Viral Marketing The Dark Knight RisesTwitter
District 9: MNU and Christopher Still Updating! August 18, 2009August 18, 2009Update: Christopher’s blog has been back-dated to 8/13/09. District 9 was released this weekend, and usually (with a few exception), that would mean the viral campaign would be over. That is apparently not the case here. Both the Multi-National United and MNUSpreadsLies Twitter and Facebook accounts are still updating so… Read More
FlashForward: Add Your Experience and Join The Mosaic September 28, 2009September 28, 2009What’s going to happen on April 29th, 2010? This is the question that the site“Join the Mosaic” poses and asks you to contribute your “experience” in the viral site for ABC’s new show FlashForward. The first episode aired last week and is tipped to be the next Lost. In fact,… Read More
Trayvon Martin Case Affects Marketing For Fox’s “Neighborhood Watch” March 28, 2012March 28, 2012You might not think that the public discourse on the Trayvon Martin shooting would have much impact on Hollywood, but there has been an unexpected result. 20th Century Fox has had to change their marketing for their upcoming sci-fi comedy Neighborhood Watch. Get the details after the jump. Read More