Universal Studios’ Transformers Ride Gets Viral Website Dan Koelsch, February 4, 2012 Universal Studios Hollywood doesn’t have that many rides, but they are looking to change that with “Transformers: The Ride 3D”, set to open in May of this year. To help promote the new ride, Universal Studios has created a viral website and social media game. Get the details after the break. Go to PrepareForBattle.com to enlist via your Facbook account. Once you have signed up, you get a welcome video message from General Morshower (played by actor Glenn Morshower just like in the film series). Watch it below.The goal is to increase your military ranking with points. The grand prize is a trip to Universal Studios Hollywood to be one of the first to ride the attraction, and there are prizes for the top 100 people, so if you stick with the game, there’s a good chance you can win at least a Transformers toy or something. You get points for recruiting others to the game and other tasks, so get started!Try out the Prepare for Battle game, and let us know what you think of it in the comments below! Thanks to Steve Kidd for the heads up. Viral Marketing Tranformers: The Ride 3DTransformers
Bungie’s Newest Project Has An Easter Egg Too June 26, 2010June 26, 2010Bungie has been known to go into viral every once in a while. Halo 3: ODST had a humorous interaction with the superintendent A.I. “Virgil” and recently a site about Bungie Aerospace. To this day nothing much has changed, besides a little latin phrase. Find out more about “per audacia… Read More
Mission Icefly: Traelek Institute Has a Website July 1, 2011The latest development in the Test Subjects Needed ARG has been a new viral website called Survival Code. As we stated earlier today, once you set up your profile on the new site, you get access to 5 pages of a comic book. These pages feature the fictional Traelek Institute,… Read More
Apollo 18: Internal NASA Memos Hint at Problems On Lunar Surface August 29, 2011Dimension Films’ Apollo 18 is a found footage sci-fi thriller about a secret mission to the moon back in December of 1974 that went horribly wrong. For the viral campaign, the film’s official website has a subpage that updates periodically with several documents from before, after, and during the mission…. Read More