“Hunger Games” Viral: Get Your District’s ID Card Caleb Hamilton, March 24, 2012March 24, 2012 The Hunger Games have finally started, but the viral is still going strong! Last month it was announced that all citizens of Panem are required to carry physical DIPs (District Identification Pass). Lionsgate and CafePress partnered to offer Hunger Games fans their own DIPs when they register with The Capitol. Get the details after the jump!The Capitol has allowed citizens of Panem to claim their district ID cards. You can make yours by logging in to your Panem profile on the Capitol Facebook page. Afterwards, you are taken to CafePress, where you can browse other items made by fans of The Hunger Games. Your ID card will be in the shopping cart, waiting for you to check out. The ID itself is free, you just pay shipping.Here’s an example of what your DIP would look like. I got mine today, and they look really good!The Hunger Games is out now in theaters and in IMAX (for one week only!) ARGs & Campaigns Social Networks Viral Marketing FacebookLionsgateThe Hunger GamesViral marketing
2012: Viral Commercial Brings Mainstream Attention August 26, 2009September 9, 2009I was watching Ghost Hunters when an commercial for TheIHC.com came up. I was quite surprised, to say the least. It’s very well done, the only thing I have against it is the fact they flash Colombia and the “FILM NOT YET RATED” logos, but it’s only for a few… Read More
Inception Mash-Ups: The Dark Knight, Up, and Toy Story May 17, 2010It’s no secret that I’m a huge fan of fan-made content. I love seeing what people create out of inspiration from movies, TV or anything that one would consider entertainment. After the jump you can see more fan-made videos that mash up the upcoming Christopher Nolan sci-fi thriller Inception with… Read More
“Skyline” Viral Videos Show Nothing More Than The Trailers October 30, 2010January 25, 2011One of the films that literally appeared out of nowhere at the 2010 Comic-Con was Skyline, whose release date is now quickly approaching. I can remember the talk as to what exactly the film was as it was plastered along the side of a building in San Diego, and all… Read More
Every time I go on the Facebook page to get one it just says, ‘please visit the Capitol on your next workstation’ I don’t understand, I want my I’d card!!!