“Prometheus” Takes Over Ghost Station in Paris Dan Koelsch, May 17, 2012May 17, 2012 Here’s something a little different done by 20th Century Fox for the international release of Ridley Scott’s Prometheus. Our friend Anton Volkov has tipped us off to an abandoned metro station in Paris that has been transformed to look like the mysterious cave we’ve seen in the film’s trailers. Get the details after the break. If you are traveling on Metro line 9, you can see the transformed The Saint-Martin station, closed since 1939. It’s made to look like the cave that the crew of the Prometheus find, and it includes the large stone head featured prominently in the film’s advertising, as well as the pods that mimic the eggs from the Alien series (Prometheus is an unofficial prequel to the series). The location is even pinpointed on the Metro’s maps. Below are some photos (click for full size) and a video I found that includes a pretty odd ending. Check out our Prometheus Hub for coverage of the film’s viral campaign, and be sure to see the film when it opens in theaters on June 8th.Additional Sources: Averblog & Minutebuzz Viral Marketing Prometheus
Super 8: Super Bowl Trailer Breakdown and J.J. Abrams Gives Major Plot Details February 7, 2011March 11, 2011We got our first video footage of Paramount and Bad Robot’s Super 8 last night during the Super Bowl, and it was a lot to process in 30 seconds. Fortunately, the trailer has been uploaded to Apple.com, so we can dissect it in glorious HD. Check out our 20 high-res… Read More
Disney & XPRIZE Assembling Young Heroes To Form Real-Life ‘Big Hero 6’ September 17, 2014Disney loves to partner up with nonprofit groups for exciting contests while tying it to marketing their tentpole films. Sure it may sound like a marketing plug, it also helps the younger audience to be inspired to do good in the field of academics, citizenship, etc. So for the upcoming… Read More
“Tower Heist” Facebook App Lets You Steal Facebook Credits October 16, 2011October 16, 2011Universal Pictures’ Tower Heist is an action comedy about workers of a high-rise who conspire to steal $20 million from their employer who swindled them out of their life-savings. You can start your own heist on Facebook with the film’s Heist It Back Facebook App. Get the details after the… Read More
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