“Antiviral” Viral Site: Discover What Celebrity Viruses You Can Willingly Become Infected With Michael Lee, August 11, 2012August 11, 2012 As shown in this edition of trailers weekly, a new viral site for Antiviral has appeared, and if you saw the trailer for the film (which i suggest you do, because its just twisted) then it should give you a slight clue as to what this viral site could contain. Note, this viral site takes the word viral quite literally. Hit the jump for more.The trailer acts as both a trailer and an introduction to the Lucas Clinic, a site that happens to offer its clients the very best viruses that celebrities can have. They currently have three sets of viruses on hand, but that could all change if any more updates to the site are added. The site provides a look like any normal site would when offering cutting edge treatments, which includes pictures of the process, details, what kind of viruses they provide, appointment bookings, and guarantees of safety (yes they provide that too in a place where they give clients diseases) that are included on the site. There is also a pdf file you can download to read about the Lucas Clinic’s founder.To ensure the best possible experience for viral campaigners, the Lucas Clinic website offers you an opportunity to book an appointment. I tried this, but all i received was an email that I will receive a confirmation email with details of my booking. Luckily I wanted to call someone to make sure that they got my email, which you can find below. But of course the number is just an automated message that explains what the Lucas Client is all about.Although the trailer does show a few weird bits of how these viruses are harvested and how they are kept up to full potency, it looks like everything about this campaign will come from the Lucas Clinic. For more details about The Lucas Clinic and what they have to offer, check out the video below. ARGs & Campaigns Viral Marketing Viral News AntiViralLucas Clinic
Tron Tuesday: Daft Punk’s “Derezzed” Music Video October 26, 2010It’s Tuesday, which means that Disney has released yet another Tron: Legacy promotion. This week we have the music video from Daft Punk for the song “Derezzed”. The video includes clips from the film and an intro by Michael Sheen asking Daft Punk to electrify the audience. Click the jump… Read More
Flurry of Marketing Ahead of “Snow White and the Huntsman” Home Release September 3, 2012September 3, 2012Universal’s Snow White and the Huntsman comes out on DVD and Blu-ray on September 11th, and there are a plethora of promotions leading up to the release. Check out the press release after the break for details. Read More
“Community” Background Storyline Finds Life Online October 13, 2010One of the great things about the Internet is its ability to highlight things that would otherwise go unnoticed. This has had great political and business ramifications, but has mainly impacted electronic media. Shows like LOST, which pack of lot of information into a single show or even scene, can… Read More
which includes pictures of the process, details, what kind of viruses they provide, appointment bookings, and guarantees of safety (yes they provide that too in a place where they give clients diseases) that are included on the site. There is also a pdf file you can download to read about the Lucas Clinic’s founder. http://www.maniladarlings.com/