Giant Gollum Installed at New Zealand Airport Dan Koelsch, October 27, 2012October 27, 2012 It’s no secret that New Zealand’s recent economy has basically revolved around the Lord of the Rings films being filmed there. In fact, when there was talk that The Hobbit (which at the time was only two films) might not film in New Zealand, some estimated it would cost the country $1.5 billion. Fortunately, all of what is now three films were shot on the island nation. So, it makes sense that Peter Jackson’s Weta installed a gigantic Gollum statue in the Wellington Airport this week to promote the films. Check out a few of the photos below, as well as a behind-the-scenes video. See more photos at TheOneRing.netSource: First Showing Viral Marketing The HobbitThe Hobbit: An Unexpected JourneyThe Lord of the Rings
“Orange Is The New Black” Food Truck Event Threw Pies At The People Of New York June 16, 2014June 16, 2014There are times where I wished marketing gags in New York could find their way here on the west coast. The Archer Debonair Mobile was one of them. Not only are these advertisements a great way to push said product, but you get some free swag out of it. So… Read More
“Captain America” Continues Odd Promotional Campaign With Dunkin’ Donuts Partnership July 3, 2011A couple weeks back, we covered a Captain America: The First Avenger viral website, “Hunt the Red Skull,” that was launched in conjunction with the film’s promotional partnership with Wrigley’s chewing gum products. It appears Marvel has reached out further to eating establishments, and launched an even larger campaign with… Read More
Newest LOST LOL Caption References Avatar February 5, 2010Funny and cute captions for images has been a staple on the Internet for years (see: LOLcats), with some of the funniest coming from images that are on their own serious or unrelated to the topic of the caption. Taking pictures out of context and mentioning other Internet memes and… Read More