The Muppets Teams With Toyota To Take Terry Crewes On A Joyride During Super Bowl Sunday Michael Lee, January 22, 2014January 22, 2014 The Muppest Most Wanted viral marketing campaign has gone from mocking the internet to being insulted for not being nominated for any awards. But we may never what studios may have in store for us on Super Bowl Sunday. It has been confirmed that four studios bought air time to promote their films. We know that Sony purchased a spot to promote The Amazing Spider-Man 2, and that Michael Bay confirmed that we would be seeing a tv spot for Transformers: Age Of Extinction. Which leaves a couple of others like Disney, Fox, WB Studios, and more.While it makes sense that the upcoming Muppets Most Wanted gets some Super Bowl love since the film comes out in March, it would make even more sense to see a spot for Captain America: The Winter Soldier, since we haven’t seen anything from that campaign since it was annonced that Cap himself would make an appearance at Disneyland. So why exactly are the Muppets are teaming up with Terry Crewes and Toyota for an ad that will air on Super Bowl Sunday. Hit the jump to find out.As a part of the “Let’s Go Places” campaign, Toyota has released a Super Bowl teaser – has it really come down to this?- in anticipation for the 60 second ad.In the ad, the Muppets will hitchhike their way back to their destination with Terry Crewes, driving a Toyota Highlander, helping them out. Along the way, the Muppets will teach Crewes about “unborifying” his lifestyle as they “borrow” his sweet ride. The ad will feature all the car features that are available in a Toyota Highlander plus an original song.“We’re always game for a wild ride,” said Kermit the Frog, who makes a special appearance in the campaign, “as long as Animal’s not driving. He doesn’t quite get the whole concept of brakes.”“It’s truly an honor to be a part of this wild ride with Toyota and the Muppets,” said Crews. “The Toyota Highlander is the perfect vehicle to teach my character how to loosen up and have some fun. Be prepared for some laughs on game day.”In addition to the commercial, the Muppets gang will provide real-time updates as they travel to the big game in their Toyota Highlander on February 2. Fans and customers are invited to chat live with the Muppets on game day by tweeting @Toyota or using #NoRoomForBoring. Viral Marketing Super Bowl XLVIIITerry CrewesThe MuppetsToyota
Morgan Freeman’s Reddit IAmA Underwhelms, Questions of Authenticity Arise [Updated] April 12, 2013April 12, 2013Last night, actor Morgan Freeman did an IAmA on the social news website Reddit to promote his upcoming film Oblivion. Many on the Internet, especially in the Reddit community, have a great fondness for Freeman, so it’s not surprising how popular the thread became (around 15,000 comments as of this… Read More
Marvel Movie Video Bits: Avengers, Thor, and X-Men August 31, 2011August 31, 2011Today the Internet Gods have blessed us with a few videos from various Marvel sources. I’m not going to spoil anything above the fold, so check them all out after the break. Read More
Operation Early Bird Leads to Early Screenings of “The Dark Knight Rises” Prologue December 9, 2011December 9, 2011Earlier this week, two mysterious CIA documents were “leaked” online. It was quickly revealed that these had something to do with The Dark Knight Rises. A third document, tweeted out yesterday by The Fire Rises, mentioned a black ops mission called “Operation Early Bird”. This lead to the discovery of… Read More