18 April 2014 5950 Views

Oddly Timed “Captain America” Promotion Offers You A S.H.I.E.L.D. Badge For Free

by Alex Gerage

SHIELD-badge

So you saw Captain America: The Winter Soldier. You have been keeping up with Agents of S.H.I.E.L.D. You know the Marvel Cinematic Universe has been going through some pretty big changes lately. You might be a little perplexed then to learn about a promotion running now between Marvel and CafePress. Is it too late to join S.H.I.E.L.D.? Find out after the jump.

Like you would order a custom t-shirt or coffee mug, Marvel and CafePress have joined forces to offer fans their own, custom S.H.I.E.L.D identification badge until May 25. The promotion, which actually began March 25, was mentioned on the Captain America and Marvel Facebook pages today:

Welcome to S.H.I.E.L.D., new agents! Get your own free S.H.I.E.L.D. ID Badge printed with your photo, name and agent details here at CafePress – and remember to carry it with you at all times (you know, for security clearance).

It’s a great idea, and while it makes perfect contextual sense as a promotion run prior to The Winter Soldier, it certainly feels like the marketing team behind this was a month or two late in executing its rollout.

Custom S.H.I.E.L.D. identification badges would have been a perfect idea four years ago when Iron Man 2 was about to hit theaters. Fans could have received these at the beginning of S.H.I.E.L.D’s growing presence in the Marvel films, and many viral marketing initiatives could have been developed specifically for those having “agency clearance.” Now that we all saw the organization literally crash and burn at the end of Captain America, the novelty of it is somewhat lessened, though I am sure this will still be a popular get, especially those that want to be a Hydra agent for Halloween.

Here’s hoping we’ll witness some sort of a S.H.I.E.L.D. rebuild in the coming films, and as official agents, we might be a part of it.



New

Jack Ryan Series 2 is available on Amazon. It’s Fine! Well Made! Fun! Current! But it’s not ‘MY’ Jack Ryan.
19 November 2019
Jack Ryan Series 2 is available on Amazon. It’s Fine! Well Made! Fun! Current! But it’s not ‘MY’ Jack Ryan.

May interest You

THE BATMAN Casting news Coming In. Jonah Hill out, Colin Farrell in? Serkis not Brosnan as Alfred. And Matthew Mcconaughey is Dent? That and other News on the Caped Crusader’s latest Caper
06 November 2019
THE BATMAN Casting news Coming In. Jonah Hill out, Colin Farrell in? Serkis not Brosnan as Alfred. And Matthew Mcconaughey is Dent? That and other News on the Caped Crusader’s latest Caper
Francis Coppola also has a point about Marvel. We should listen, even if we do not Agree.
20 October 2019
Francis Coppola also has a point about Marvel. We should listen, even if we do not Agree.
Marvel Movies have Jumped Lots of Sharks and Disappeared up their own Bottoms. From Endgame to Thor: God of..er..Cancer? Stop it Now!
17 October 2019
Marvel Movies have Jumped Lots of Sharks and Disappeared up their own Bottoms. From Endgame to Thor: God of..er..Cancer? Stop it Now!

Popular

Disney Buy the Rights to Kavanagh QC. TOM HIDDLESTON is set to star. That, plus all the other juicy news from D23 EXPO!
27 August 2019
Disney Buy the Rights to Kavanagh QC. TOM HIDDLESTON is set to star. That, plus all the other juicy news from D23 EXPO!
Casting THE BATMAN: Why Pierce Brosnan as Alfred and Jonah Hill as Penguin Make Great Sense!
08 October 2019
Casting THE BATMAN: Why Pierce Brosnan as Alfred and Jonah Hill as Penguin Make Great Sense!

Tags