“The Signal” Viral Campaign Locates New Clips And Images Michael Lee, May 8, 2014May 8, 2014 The Signal is perhaps one of the more interesting viral marketing campaigns we have come across due to the fact that it is not one we would see unless it came from a blockbuster tentpole film. The premise of the William Eubank-directed sci-fi thriller certainly lends itself to have a viral marketing campaign, three college students are lured into the middle of a desert by a hacker, only to find themselves in the hands of the government.Our first encounter with The Signal’s viral campaign led us to RUAGITATED.com. The landing page was a command page where entering the right command led you to the film’s first trailer. Now a new update requires a bit more effort from the user than just putting a simple command code. Hit the jump to learn more.Once again, you will need to head over to RUAGITATED.com to see the new images and video. But you will need to enter the command code: locate. A geo-location map will pop up, and you will be required to input these coordinates: Latitude at 35.843630 and the Longitude at -115.45645. Here’s the image below just in case.And just in case you don’t know where to look, we have provided you with the video of what we found when you enter those coordinates.There are plenty of hidden Easter Eggs to look out for throughout this website just by using those coordinates. So have a little fun by browsing the selected coordinates, you may never know what you are going to find.This latest viral update could also mean that there is a new trailer just around the corner. We’ll be sure to keep you updated if there is.Three college students on a road trip across the Southwest experience a detour; the tracking of a computer genius who has already hacked into MIT and exposed security faults. The trio find themselves drawn to an eerily isolated area when suddenly, everything goes dark. When one of the students, Nic, regains consciousness, he is in a waking nightmare… The Signal stars Brenton Thwaites, Olivia Cooke, Beau Knapp and Laurence Fishburne and is directed by William Eubank.The Signal opens in theaters in June. ARGs & Campaigns Viral Marketing Viral News Viral Videos RUAGITATED?The Signal
Super 8 Viral Recap and Review June 16, 2011June 16, 2011The Super 8 viral campaign and ARG has come to an end as the movie enters its second weekend in theaters, and now it is time to look back and try to make sense of it all. For many of our readers, you may know that the viral campaign for… Read More
“Elevator Murder Experiment” Viral Video Promotes “Dead Man Down” March 4, 2013October 7, 2013What would you do if you walked into a murder in progress? Our second prank video of the past week asks that very question by staging a murder attempt in a New York City elevator. The video was made to promote this weekend’s theatrical release of Dead Man Down, a… Read More
“The Inside Experience” Has Unsatisfying End…Or Does It? August 5, 2011August 5, 2011The eighth and final episode of The Inside Experience was released yesterday and showed Christina getting saved, but we got no answers as to why she was kidnapped or who her captor was (which angered many ARG players). However, this may not really be the end, as the captor’s last… Read More