‘Walking Dead’ Kicks Off Universal Halloween Horror Nights 2014 Maze Reveals Sabina, June 9, 2014 Who says June is too early for Halloween?For many, excitement for Universal’s Halloween Horror Nights starts as soon as the day after the current one ends. Fans begin to speculate what John Murdy (Hollywood’s creative director) and Co. will bring the following October for the whole year in between. And for the recent incarnations of Universal’s Halloween event, Murdy has interacted with the fanbase via twitter to drop hints and answer questions about all things HHN.This morning, @HorrorNights kicked off it’s maze announcements on twitter with the reveal of the first maze to hit both Universal Studios Hollywood and Orlando. For the third consecutive year AMC’s The Walking Dead will take-over the backlot with “Welcome to The Walking Dead: End of the Line” inspired by season four of the hit show. Hints were dropped yesterday to keep fans guessing but this one was a no-brainer as the Walking Dead is pretty much the most popular monster inspired show on television. More information on the maze was revealed via Murdy’s tweets.“For a time, the fences of the West Georgia Correctional Facility has provided a safe haven for a small band of survivors…”— Horror Nights (@HorrorNights) June 9, 2014“But a mysterious new virus has broken out inside the prison, infecting the residents and causing them to “turn” into walkers…” — Horror Nights (@HorrorNights) June 9, 2014“Now the fences that kept the walkers out have been destroyed and the walls of prison have been reduced to a smoldering ruin…”— Horror Nights (@HorrorNights) June 9, 2014“The survivors have no choice but to take their chances back out on the road…a journey that will be filled with unimaginable horrors…” — Horror Nights (@HorrorNights) June 9, 2014 “You’ll follow in the footsteps of the human survivors on the show as you flee the overrun prison and enter a nightmarish landscape…” — Horror Nights (@HorrorNights) June 9, 2014 “…searching for a promised new safe haven that may not be all that it seems. Don’t look back…until you reach the end of the line!”— Horror Nights (@HorrorNights) June 9, 2014 Now for those who are walker groaning at the thought of more Walking Dead, don’t fret. Seems it’s the only returning maze. There is MUCH more to come for HHN 2014 HOLLYWOOD, all of the maze properties to come HAVE NEVER BEEN FEATURED AT THE EVENT. Stay tuned…— Horror Nights (@HorrorNights) June 9, 2014For more info follow Universal Halloween Horror Nights @HorrorNights for Hollywood, @HorrorNightsORL for Orlando and keep track of the official hashtag: #UniversalHHNWhat horror properties do you wanna see at Universal?Last year Orlando got Cabin in the Woods so it totally counts as never been featured at Hollywood’s HHN.GIVE US THE MERMAN!!!(Credit: WiffleGIF) Social Networks Viral Marketing Greg NicoteroHalloweenHauntsJohn MurdyThe Walking DeadThe Walking Dead: End of the LineUniversal Studios HollywoodUniversal Studios Orlando
“Real Steel” Sends Out WRB Posters! May 9, 2011May 9, 2011A month ago, we reported about a viral site for Disney’s new film, Real Steel, directed by Shawn Levy (Night at the Museum) and starring Hugh Jackman. The site highlighted the history of the fictional World Robot Boxing (WRB) organization and required you to enter a series of codes to… Read More
Viral Marketing Viral Teaser Arrives Online For Vampire TV Show “The Strain” December 3, 2013December 3, 2013If you were watching The Walking Dead‘s midseason finale, you might have seen what’s actually the start of a viral campaign for the upcoming vampire TV show, The Strain. The new FX show is based on Guillermo del Toro’s The Strain Trilogy books, which he cowrote with Chuck Hogan and later turned… Read More
This Week In Viral: Week of 6/8/09 June 15, 2009June 15, 2009This was a good week for viral, especially for District 9, which saw more posters, an official website (finally), and now more footage. Matt will have a full breakdown of the footage screened in front of Pelham 123 in some theaters tomorrow. The clips showed more of the aliens (including… Read More