08 November 2021
17 November 2021
#MidWeekMovies: Batman and Ghostbusters Connections, Part 2.
Who ya gonna call? BATMAN! Last week, I established some Ghostbusters/Batman links. Clue: it goes WAY beyond both franchises featuring cool tech, cars and a fire-station pole! Time to supplement the tie-ins! 1: GHOSTBUSTERS FOREVER? Look at that third Batman movie from 1995. At the end, Jim Carrey’s...
17 November 2021
SPIDER MAN: NO WAY! MOAN! Second Trailer. So What?
I get it. You need trailer #2 to plug the NO WAY HOME movie into the last lap. I understand: build awareness as Christmas approaches. BUT: This long anticipated, awaited second trailer? Adds little to anything beyond the initial teaser. It both gives away too much (we now know...
15 November 2021
Dr Who: acid REFLUX?
I was nice about part 1. Parts 2 and 3? UTTER CRAP. Sorry! The good – ish? I am being as balanced and generous as possible here: It IS epic, visually stunning. Rousing all curiosities. Nice use of Sontarans /other villains. Fascinating main antagonists in SWARM. The bad: Where...
15 November 2021
THE BOYS brings back truly VIRAL media marketing
How to do viral marketing: a masterclass! 1: Present as an in universe advert that treats your fictional universe as fact. 2: Shamelessly poke fun at your competitors. 3: Satirical Hook. 4: Boost interest in / anticipation for your new product without giving everything away. 5: Release in a...
11 November 2021
#FLEMINGFRIDAY: PERIOD PIE(R)CE. My BOND 26 Pitch
Last week, I stated the principle and explained my case. Now? Application to Facts and Possibly, Conclusions. BOND 26: A period piece. But not in the 1960s. Instead, it is an 80s/90s affair but bookended by an older Bond (Pierce and /or Timothy?), thereby setting up a...
