Ben Affleck Explains The Social Media Rivarly Between ‘Batman V Superman: Dawn Of Justice’ And ‘Star Wars Episode VII’

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The friendly social media rivalry between Zack Snyder‘s Batman V Superman: Dawn of Justice and J.J. AbramsStar Wars Episode VII took a new turn when Abrams unveiled a video featuring the Millennium Falcon having a small Batmobile, from Christopher Nolan‘s Dark Knight trilogy, attached to the belly of the ship. The video also incorporated John William’s signature Star Wars score which then morphed into Hans Zimmer’s The Dark Knight score. It was one of the first videos to be used in the rivalry since the two were battling it out by posting images in hilarious situations. C3PO dressed as Batman, Stormtroopers being arrested for trying to steal the Batmoblie. The directors not only tried to out do the other, but they also promoted their film at the same time.

Which makes the marketing a little easier, but also fun to watch what the director will come up with next. Last time we checked it the ball was in Snyder’s court, but as to why they are in this rivalry, that is still a mystery. But our new Batman, Ben Affleck, believes he has the explanation about the feud. Hit the jump to see what he had to say. [Read more...]

Twitter To Beta Test New Marketing System Based On Movies-Related Tweets


For press members that attend screenings, we normally tweet our reactions to the film we just saw on twitter. Depending on how bit the film is, a director, member of the cast, or even the studio itself might retweet it for more publicity and free marketing. Depending on your opinions of seeing ads on your favorite social media, you may or may not like the idea of seeing more advertisements on Twitter just for tweeting out something about your favorite film like Guardians of the Galaxy.

That’s because Twitter has developed a new system that reads for tweets using certain keywords, and users will see targeted advertisements as a result of those said tweets. Hit the jump to see how this may affect you use Twitter. [Read more...]

‘X-Men: Days Of Future Past’ Has A Speedy Social Media Marketing Campaign

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Following the launch of the latest viral marketing campaign from the X-Men film franchise, comes the latest social media campaign to promote the Blu-ray/DVD release of the upcoming X-Men: Days of Future Past.

To capitalize on the popularity of Quicksilver, which was probably one of the most surprising characters considering how the character was originally introduced, the 20th Century Fox marketing team has decided to use the character as the face of their latest social media marketing campaign. Using Vine and Instagram, we see, what we assume is an older Quicksilver try to make a speedy recovery after forgetting his girlfriend’s birthday. Hit the jump to check it out. [Read more...]

‘Jurassic World’ Director Tweets Photo Of “East Dock Sign”

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We have seen some pretty cool self marketing from the Twitter War that is J.J. AbramsStar Wars Episode VII vs Zack Snyder‘s Batman V Superman: Dawn Of Justice. But the one person that seems to be left out of mix is Colin Treverrow, director of Jurassic World.

But that doesn’t mean he can’t do his own movie marketing using the social media platform. Treverrow has just tweeted another photo establishing its connection to the film franchise. It’s a photo of the old East Dock sign that was seen in the first film. Hit the jump to see the full photo. [Read more...]

Video: ‘Star Wars Episode VII’ Video Reveals Hidden DC Comics Easter Egg


The rivalry between J.J. AbramsStar Wars Episode VII and Zack Snyder‘s Batman V Superman: Dawn Of Justice doesn’t show any signs of slowing down. Recently Snyder took a shot at the Star Wars film by posting a photo of the culprit who reportedly stole the Batmobile last week. With the two trading punches, it was Abrams’ move.

And did he land a big one. Not only did the Episode VII director use the opportunity to post a video revealing the exterior of the Millennium Falcon, but he also put in a hidden DC Easter Egg, which ups the ante, and forces Sndyer to do something bigger than a publicity stunt photo. Hit the jump to see the video. [Read more...]

Zack Snyder’s ‘Batman V Superman: Dawn Of Justice’ Stolen Batmobile Rumor Put To Rest

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Over the weekend there was a rumor flying around that someone actually stole the Batmobile off the set of Batman V Superman: Dawn of Justice. How cold something the big and bulky get stolen off a secure set, but stay hidden away in a major city like Detroit? While I may not know the insurance coverage for this, it seems that the stolen Batmobile was nothing more than a publicity stunt. And to add some more fun to this, director Zack Snyder tweeted a photo of the culprit. Hint: Snyder is currently in a twitter war with this movie. Hit the jump to check it out. [Read more...]

Kevin Smith’s New Horror Film “Tusk” Allows You To Tuskify Yourself Online

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With Kevin Smith‘s new horror film Tusk being released soon on September 19th, several movie theaters have a promotional cardboard standee for the movie with a hole cut out, so you can have someone take a picture with your face where the Walrus’ face should be. If you don’t have time to run out to your local theater to do that, they’ve made it easy for you to “Tuskify” yourself from the comfort of your very own computer chair. Check out all the details on how to do that after the break.

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Zack Snyder Tweets First Official Look At ‘Batman V Superman: Dawn Of Justice’ Batmobile

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Zack Snyder really loves dropping nifty gifts on twitter. We’ve seen plenty of exciting confirmations for Batman V Superman: Dawn Of Justice, from the director, the first of which was a black and white photo of Batman and his Batmobile. Since someone took some alleged photos from the set, the internet went wild. But the photos had a grainy texture to them, and we couldn’t really tell if that was going to be the way the Batmobile looked or if that was the the quality of the photo itself.

Well Snyder took it upon himself to do the right thing, and posted an official photo of the Batmobile on his twitter account. Hit the jump to check it out. [Read more...]

Colin Trevorrow Pays Tribute To Jurassic Park Star Lord Richard Attenborough


Yesterday the world lost the great Lord Richard Attenborough star of great films like The Great Escape and Jurassic Park, and director of the Oscar winning Ghandi. Following his passing yesterday, Jurassic World director Colin Trevorrow paid tribute to Attenborough by posting a photo of his character embroidered as a bronze statue. Hit the jump to check it out. [Read more...]

Facebook Debuts Mention Boxes During Emmys

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Award shows are finding new and inventive ways to interact with their fans beyond the behind the scenes look or photobooth shots. Social media has the door for nominees to talk to their fans. Often times viewers are asked to include a hashtags to help increase the show’s social media presence and hopefully viewership.

Last year, the Golden Globes did it by having nominees use an Instagram station. Ellen DeGeneres did with her Academy Awards selfie, which actually crashed Twitter for a brief moment. Now Facebook is getting in the awards show game. In anticipation for the Emmys, Facebook has teamed up with Access Hollywood, and will give tablets to nominees who will then interact with their fans on the social media giant.

Hit the jump to learn more. [Read more...]