David Fincher may have dropped out as director of Sony Pictures’ upcoming Steve Jobs’ biopic, but we still have his adaptation of Gillian Flynn‘s mega-bestseller Gone Girl to look forward to. Now at first it may seem like a film like this would not have a viral marketing campaign. But if you look closely at the newly released trailer, you’ll find that it does.
It may not be as extensive as some of the other viral marketing campaigns we have covered, but the Gone Girl viral marketing does set a precedence, with it’s strange website, and interesting faux tip hotline.
Hit the jump to see the first Gone Girl teaser, plus a look at the viral marketing campaign is all about. [Read more...]