“The Hunger Games: Mockingjay Part 1″ Viral Video: District 13 Has A Message For Panem

the hunger games mockingjay viral image

It was only a couple of weeks back when Lionsgate launched the revamped viral marketing campaign for The Hunger Games: Mockingjay Part 1. Tailored to fit the themes of the third book, the first wave of Mockingjay viral videos came in the form of President Snow (Donald Sutherland) addressing the nation as a unified force in a time where Katniss’ actions have started uprisings and revolutions in nearly all of the districts of Panem. The video also contained some minor spoilers, but it did set a precedent for not only the film, but for the marketing campaign itself.

Now a new video has been released, which shows President Snow once again addressing the nation, trying to unite them during trying times. But something strange occurs during his address, and it’s something the entire nation of Panem and fans of The Hunger Games novels needs to hear. Hit the jump to see the full video. [Read more...]

Watch 72-Minute Teaser Trailer for the Longest Movie Ever Made

ambianceIn 2020, Swedish artist Anders Weberg will release his last movie…ever. Weberg has made over 300 films and his final picture may very well be the longest movie ever made. Ambianc√© will run for 720 hours – yes, for 1 month. Today, the teaser trailer was released, but it’s much different from any other trailer you’ve seen before. Not only is what you see not traditional footage, you’ll be sitting at your computer for much longer as well. Where the normal teaser runs between a minute or two, this teaser runs for 72 minutes (1 hour and 12 minutes). Check it out after the jump! [Read more...]

Viral Video: Everything Wrong With “Rise Of The Planet Of The Apes”

rise of the planet of the apes
CinemaSins likes to point out mistakes in movies, and while some of them are valid, a lot of them just move the plot along. Sure they like to admit that they are nitpicking, but for the most part, their Everything Wrong videos are in good fun.

Their latest video takes some shots at Rise Of The Planet Of The Apes, which is perfect timing considering that Dawn of the Planet of the Apes is hitting theaters next week. In this latest video, CinemaSins rolls through “everything wrong” with the prequel in nine minutes. They even do something unusual. Hit the jump to see the video. [Read more...]

“The Purge: Anarchy” Featurette: Frank Grillo Talks Surviving A 12 Hour Crime Spree

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We should all be excited about The Purge: Anarchy for a variety of reasons. One its a sequel to the low budget horror film that grossed $89 million on a $3 million budget. The other, is the fact that there is a nationwide Purge Breakout Fan Experience being carried out. No one could have seen the success of The Purge coming, and it will be exciting to see how Universal continues to market the franchise from here on out. To avoid some of the pitfalls of retreading the same story with the same family, The Purge: Anarchy goes a different route, by focusing on the low income families, those who accidentally get caught in the Purge, and those who are looking for vengeance.

A new featurette has popped up online detailing what kinds of characters will well see in the highly anticipated sequel, as well as some new footage. Hit the jump to see it. [Read more...]

VidCon 2014: The Fine Brothers On Virality, Key To Online Success And Cat Videos

fine bros and grumpy cat

The Fine Brothers Raf and Benny, creators of the “React” videos and Film/TV shows “in 7 minutes”, sat down to talk to press about their latest endevour. They are teaming up with viral superstars Grumpy Cat and other YouTubers for The Friskies. Cat food company Friskies will celebrate online cat videos by running a contest were people can submit their cats to be the next online sensation. After the YouTuber panelists select finalists, The Fine brothers will show the final videos to kids in a special “Kids React” video and have them determine the winning cat.

At VidCon 2014, they shared a little more about their involvement with the contest, how they got their start and what they think the keys are to viral success. More after the jump.

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VidCon 2014: Andy Signore Talks Honest Trailers

hoenst trailer

Andy Signore, creator of Honest Trailers and VP of programming of channels for Defy Media and Screen Junkies talked to Movie Viral over at the YouTube culture centric VidCon 2014.  We caught up with the online video creator to talk about the VVRU fave, reception to his videos and about the con itself. Check out what he had to sat after the jump.

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New “Guardians Of The Galaxy Featurette Makes Drax Look Really Smart

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There are a ton of reasons why we should all be excited about Guardians of the Galaxy. Yes it’s another film from Marvel Studios. Yes, it’ll be tied into that cinematic universe. And Yes, it involves superheroes. But the Guardians are your ordinary heroes. They are made up of a thief, an assassin, two thugs, and a maniac. And while that may sound like your usual rag tag anti-hero group, you should still watch this latest marketing featurette for Guardians of the Galaxy, because it’s pretty hilarious.

In it, we get to see the Chris Pratt, Zoe Saldana, Dave Bautista, Vin Diesel, and Bradley Cooper talk about their respective characters. Of course there is new footage that is included in it, but watching Bautista not only talk about Drax, but watching Drax try to prove to to the group that he is the smartest one in the room is funny.

Hit the jump to check it out. [Read more...]

“Begin Again” Viral Contest Gives Keira Knightley Some Style

Keira Knightley in Begin Again

Picking an outfit for very important occasions isn’t easy. But chances are you have someone to give you some very helpful advice on how to look good. Now the marketing team behind the upcoming Begin Again, will give you a chance to return the favor by helping film stars Keira Knightley and Hailee Steinfeld look good.

A new viral marketing contest was just launched, and to enter you just have to create a style for Knightley and Steinfeld. A kind of style that is in hip and in fashion. Hit the jump to learn how to enter and for contest rules. [Read more...]

“The Hunger Games: Mockingjay Part 1″ Viral Video: Watch Presdient Snow Give Panem An Important Message

The Hunger Games: Mockingjay Part 1 Viral Video Image

The marketing for The Hunger Games: Mockingjay Part 1 is starting to ramp up, which means that a trailer is not too far behind. Following last week’s release of the heroes of the Capitol posters, which depicted ordinary citizens doing extraordinary things. Of course there was a subtle message when it came to these posters, for which we saw child labor, amputees, tyranny, and all kinds of imagery. Now Lionsgate has released a new viral video to help promote the film, which features a stern yet calm President Snow (Donald Sutherland) addressing the nation of Panem after the fallout of Catching Fire. But he isn’t alone. He is joined by Peeta (Josh Hutcherson), who doesn’t quite look like he did in the first two films. Hit the jump to check the full video out. [Read more...]

Watch Pearl Jam Stop Playing “Daughter” To Sing “Let It Go”

frozen eddie vedder let it go image

The cold never bothered Pearl Jam anyway. Amateurs and professionals covering Frozen‘s Academy Award winning song Let It Go are all over youtube, and with more and more videos popping up online, it was only a matter of time before major bands started to sing the song during a concert. And that is just what Pearl Jam did, midway through Daughter no less. Hit the jump to see the performance! [Read more...]