10 April 2017
01 February 2012
ARGs & Campaigns, Viral Marketing, Viral Videos
FOX’s “Alcatraz” Viral Turns Into Sweepstakes
On Friday we updated you on the latest part of the Legends of Alcatraz viral campaign for FOX’s new mystery show Alcatraz. A select few actually got to go on a special tour of the prison island and collect some viral clues. Find out what happened after the jump.
27 January 2012
ARGs & Campaigns, Viral Marketing
“Legends of Alcatraz” Viral Event TONIGHT
On Monday we gave you an update on the viral campaign for the FOX television series Alcatraz. The clues led us to believe there would be an event today on the infamous island itself, and we were right! IT BEGINS after the break.
24 January 2012
ARGs & Campaigns, Viral Marketing
“Legends of Alcatraz” Viral Has Begun
Last night was the second week of FOX’s new sci-fi mystery show Alcatraz, and if you were hoping that the J.J. Abrams-produced series would have a viral campaign, then you are in luck (even if it is blatantly sponsored by Ford). Get the latest details after the break.
11 January 2012
Viral Marketing
Film Blogs Receive Mysterious “Alcatraz” Boxes
Producer J.J. Abrams is back in the mystery business with his new show Alcatraz, which is set to debut January 16th on FOX. To promote the upcoming premiere, FOX sent out mysterious boxes full of Alctraz stuff to various film blogs. Get the details after the break.
23 May 2011
News, Viral Marketing
FOX and NBC Fall Pilots’ Viral Potential
Last week was big for the major TV networks as they unveiled their fall lineups. Today, we’re going to take a look at several new shows airing this fall and decide if they have the potential to spawn viral campaigns. Some may be no brainers, others may surprise you....
