You are here: Home / Archives for BBC

Sherlock: The Network App Invites Fans To Help Solve Cases

January 28, 2014 by

Sherlock The Network App Benedict Cumberbatch Header Image

In conjunction with series 3 airing in the U.S. on PBS Mystery, BBC Worldwide has released a viral video to promote a new app Sherlock: The Network inspired by the world of the show that users can buy to join in on the game. With 10 cases that users can aid Sherlock and Watson in, the BBC and the folks over at The Project Factory have come up with a fantastic interactive platform for fans to feel like they’re part of the team. There are even videos of John berating you and Mycroft recruiting you.  It’s really fun to see the clips of the actual cast including Freeman and Cumberbatch talking to you. Hit the jump to read about the details of the game. [Read more…]

Filed Under: Apps, Mobile Apps Tagged With: , , , , , ,

‘Sherlock’ Mini-Episode ‘Many Happy Returns’ Prepares Fans for the New Year

December 24, 2013 by

Screen Shot 2013-12-24 at 6.40.00 PM

 

It’s been almost two years since the last episode of BBC Drama, Sherlock, and the excitement is reaching a fevered pitch. The show’s return for three more episodes is highly anticipated by fans, and they probably thought that they wouldn’t be seeing anything of the show (besides a couple of trailers) until the release in January. The BBC must not have felt that it was enough, since they decided to give the fans a holiday present.

Hit the jump to read more, but SPOILER ALERT!
[Read more…]

Filed Under: Viral Marketing, Viral Videos Tagged With: , , , ,

This Spoilerish Interactive Trailer For “Sherlock Series 3″ Helps Deduce Answers To Some Burning Questions

December 10, 2013 by

mv_sherlock_header

It has been 2 long years since the second series (or season as we like to call our annual television shows on this side of the pond) of the BBC hit Sherlock left us with a infuriatingly and nearly impossible query, is Sherlock alive and if so…how? Now, if that question alone seems extremely spoiler heavy then consider this brand new “interactive” trailer released by BBC One to be a tidal wave of spoilerish content. While it doesn’t answer that atom bomb of a question posed just a couple of sentences ago, it certainly isn’t afraid to tip toe around it in some rather creative ways. Details on the trailer and where to find it after the break. [Read more…]

Filed Under: Viral Marketing, Viral Videos Tagged With: , , , ,

Sherlockology Countdown Ends Early; “Sherlock” Series 3 Teaser Released Online

August 2, 2013 by

hesbackThis week, we’ve been covering a mysterious countdown run by Sherlock fan site Sherlockology which, in the sense of a traditional countdown, would have ended tomorrow some time. However, the countdown ended today, after the site posted another image, with a time rather than the number 1. Sherlockology has come out and explained the entire campaign. Get the details and see the teaser for Series 3 after the jump! [Read more…]

Filed Under: Fan Made, Viral Marketing Tagged With: , , , , ,

Watson Reviews Violin Online On Behalf of “Sherlock”

March 20, 2013 by

sherlock violin

The BBC’s Sherlock has had a strong viral presence since debuting in 2010, as we’ve talked about before. The modern day retelling of Sherlock Holmes has a huge fanbase, including on Reddit, where someone recently found a review on the Cardiff Violin website done by John Watson on behave of Sherlock Holmes. Holmes uses a Cardiff Violin in the series, and Watson gives a glowing review. While the review date is almost 2 years old, this is the first time many people have seen it. Read the review after the break.

[Read more…]

Filed Under: Viral Marketing Tagged With: ,

“Sherlock” Fans Create DIY Guerilla Marketing Campaign “Believe in Sherlock”

February 4, 2012 by

Editor’s Note: A new and rather popular fan-based ARG has cropped up for the BBC television show Sherlock. After the jump is an account of the ARG from one of those fans. Enjoy.
[Read more…]

Filed Under: Fan Made, Viral News Tagged With: ,

Sherlock: Modern Day Viral Is Afoot

July 31, 2010 by

One of the things that made me laugh (a lot) were the comments about the viral campaign for Sherlock Holmes, and the fact that the internet did not exist back then, and the fact that they used the internet to promote the viral. We all know that Sherlock Holmes’ was a little more involved than strictly internet and social networking, being that it involved mailings covered with old English detail, although be it minor detail. So what would happen if Mr. Holmes were part of the present day? Keep reading to find out more.
[Read more…]

Filed Under: Viral Marketing Tagged With: , ,

DVD Review: Discovery Channel’s LIFE

June 1, 2010 by

LIFE is a groundbreaking nature documentary series that aired on Discovery Channel in the United States this Spring. It is part of the BBC Earth brand that has included other popular nature series including Planet Earth and The Blue Planet. You can now own LIFE at home, as it is available on DVD and Blu-ray starting today. Read our review after the jump.
[Read more…]

Filed Under: Reviews Tagged With: , , , , ,

This Just In: A Generic News Report

January 28, 2010 by

Have you ever watched the news and noticed something…familiar about all those reports filed by correspondents? The same images, tone of voice, and even the structure? Charlie Brooker of BBC Four’s talkshow Newswire definitely notices the similarities. He filed this video report after the jump.
[Read more…]

Filed Under: Viral Marketing Tagged With: ,