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Flynn Lives: “TRON: The Next Day” Blu-ray Footage Leaked Online

March 12, 2011 By

A few months ago, it was reported that new scenes, possibly even a teaser for ‘TR3N’, would be included with the DVD Extras of TRON: Legacy. At least one of those extras leaked online earlier today. The video is both a continuation and a brief summary of the viral campaign, and hints towards the confirmed third installment of the TRON series. Watch the video after the break.
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Filed Under: ARGs & Campaigns, Viral Marketing, Viral News, Viral Videos Tagged With: , , ,

Viral Easter Eggs To Look For When Watching “TRON: Legacy”

December 24, 2010 By

Sure, you’ve probably already seen it, maybe even multiple times, but are you REALLY seeing it? (Enter drug joke here). TRON: Legacy is entering its second weekend in theaters, so you may be wanting to see it again or maybe even for the first time. If that’s the case, then here are some easter eggs to look out for that relate to the viral campaign.
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Filed Under: ARGs & Campaigns, Viral Marketing Tagged With: , , ,

Flynn Lives: End of Line For The “TRON: Legacy” Viral Campaign

December 8, 2010 By

So you might be aware of this thing called TRON: Legacy that has been steamrolling its way through entertainment culture with resounding hype heard ‘round the world. You may not know just how deep the hype rabbit-hole goes, though. Today is the proof in the electroluminescent pudding: hundreds of people around the United States searched for a single sticker in each of 16 major U.S. and Canadian cities for their chance at taking home what would likely be some excellent swag while being one of the 16 lucky people to help push this game to the end; all while hundreds more watched online as news spread of their efforts. A year of effort by the 42 Entertainment puppeteers and Flynn Lives fans culminated in today’s nationwide event. What follows is a summation of the day’s events and the conclusion to what is arguably the most elaborate alternate reality marketing effort to date. (More after the jump) [Read more...]

Filed Under: ARGs & Campaigns, Features, Viral Marketing Tagged With: , , , , ,

“Tron Legacy” Viral Campaign’s Final Countdown

December 1, 2010 By

After weeks of Internet viral activity, the Tron Legacy viral campaign hits the streets once again. We are only 16 days away from the big release and now the two-year viral campaign is coming to a close. The FlynnLives website has been updated with a message saying “The Final Countdown” has begun. If players manage to figure out the cryptic puzzle they will be taken to a new page. To find out what this page contains you will have to hit the jump. [Read more...]

Filed Under: ARGs & Campaigns, Viral Marketing Tagged With: ,

“Super 8″ and “TRON: Legacy” Virals Say Happy Thanksgiving

November 24, 2010 By

Sure, Thanksgiving isn’t until tomorrow, but aliens and computer programs need a day off too! Both of the viral campaigns we are following right now gave holiday updates, though neither seems to major (at least at first glance. What did they have to say? Find out after the break.
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Filed Under: ARGs & Campaigns, Viral Marketing Tagged With: , , , ,

TRON: Legacy Viral Has New Image and Flynn Audio and Notes

November 18, 2010 By

For those that have been following the TRON: Legacy viral campaign, you will recall we posted about the Arcade Aid challenge being updated with a bigger portion of the map for gamers to complete. Gamers that completed this challenge received a pretty good prize which entailed two of four pins depicting images from the map. These four pins included a Tron Guard, a Light Cycle, Face Off, and Punch Out. To see and hear more, follow the break.
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Filed Under: ARGs & Campaigns, Viral Marketing Tagged With: , , , , , , , , ,

Tron Viral: Arcade Aid and Flynn Lives Updated, Mailed Prizes To Come?

October 22, 2010 By

Today we have a flurry of updates for the Tron Legacy viral campaign, though the biggest is for Arcade Aid, which saw a pretty sizable (not to mention fun) upgrade. The Flynn Lives website also got a few updates, so find out all the details after the break.
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Filed Under: ARGs & Campaigns, Viral Marketing Tagged With: , ,

Tron Legacy Viral Is Back, Tron Night 2010 Announced

October 8, 2010 By

The intense viral campaign and ARG for Disney’s Tron Legacy took a break back in May (not including its brief yet extensive presence at Comic-Con), but now with only two months until the film’s release, it’s back, and presumably in full force. Get the details on the latest viral puzzle from Flynn Lives, as well as advanced knowledge of something called “Tron Night”, after the break.
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Filed Under: ARGs & Campaigns, Viral Marketing Tagged With: , ,

Tron Legacy Operative Phones Are Still In Play

August 17, 2010 By

Tron

Briefly: Tron Legacy really kicked off its viral campaign in February, when the Zero Hour website lead to coordinates in cities around the world, where players could pick up dead drop packages that included a pre-paid cell phone that lead to ANOTHER package that some other cool things inside. Now, thanks to players on Unfiction, we know that money has been added to the cell phone accounts, meaning there are more activities ahead. What could they be? Give us your thoughts in the comments below.

Filed Under: Viral Marketing Tagged With: , ,

TRON: Legacy iPhone Application Unlocks Golden Ticket

July 23, 2010 By

We recently told you about a free TRON: Legacy iPhone application that enjoys both multiplayer and single player game modes, but it may serve as another purpose now. We’ve received a press release from Disney informing us of a new “golden ticket” that can be picked up from the ComiTRON booth located on aisle #3721. This ticket is for an offsite ComiTRON event which could be the arcade / night club, or something new. Read the full press release for all the information after the brake.

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Filed Under: Comic-Con, Events, Viral Marketing Tagged With: , , ,
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