04 July 2016
05 October 2010
ARGs & Campaigns, Viral Marketing, Viral Videos
Last Piece of “Let Me In” Viral Plus a Deleted Scene
The Let Me In viral campaign is done and over with, but I got one more piece in the mail; a certain photobooth photo that is shown in the film. /Film also has an exclusive deleted scene that you can watch over on their site. To see the photo...
24 September 2010
Reviews
“Let Me In” Review: Methodically Enchanting
Overture and Hammer Film’s Let Me In is a diffferent take on the vampire subgenre that has become popular of late. The horror film, written and directed by Cloverfield‘s Matt Reeves, is a remake of the 2008 Swedish film Let the Right One In, which itself is an adapation...
11 September 2010
ARGs & Campaigns, Viral Marketing
Let Me In Wraps Up Viral Campaign With Behind the Scenes Footage and a Blast From The Past
We have one more viral reveal for Overture’s Let Me In, and fortunately it’s not as difficult to get to. If you type in one of the posters’ taglines, “Innocence Dies, Abby Doesn’t”, as a URL, you get a behind-the-scenes clip hosted on the site’s Facebook app. MovieViral has...
09 September 2010
ARGs & Campaigns, Viral Marketing
Solve Equation On “Let Me In” Viral Site To Get Prize
The viral site HelpMe.net has been a treasure trove of fun for Overture’s Let Me In. We’ve seen morse code, riddles, and puzzles, and now we have math. Using the numbered objects around the creepy room shown on the main page, can you solve the equation on the chalkboard...
18 August 2010
Viral Marketing, Viral News
Let Me In Viral Updates: Riddles And Clues
When the viral campaign for Let Me In started, it wasn’t as simplistic as most campaigns have been in the past. It wasn’t just a website plastered at the end of a trailer; it was more of a clue to follow and to get things started. That clue of...
