Ridley Scott to Produce 12 Sci-Fi Short Films For Online Audiences

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Ridley Scott is a busy man. In addition to working on his sequel to Prometheus, finishing up The Counselor, and producing a slew of other film and television projects, he is getting involved in short films. Scott’s commercial production company, RSA, is partnering with video entertainment network Machinima to produce 12 science fiction short films to air online, with hopes to eventually adapt these properties for theatrical release. Hit the jump to learn more and why I think this is a great approach to developing new film franchises.

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Michael’s Top Ten Most Disappointing Films of 2012

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Creating a list of worst 10 films sounds easier than creating a 10 most disappointing films of the year. For one thing a person can immediately refer to the most rotten movies on Rotten Tomatoes. Besides it be way too easy to add a film like The Twilight Saga: Breaking Dawn Part 2, Resident Evil 5, Abraham Lincoln: Vampire Hunter, Total Recall, Battleship and Playing for Keeps type of films on the list, so why even bother creating a list like that. When I say disappointing, I mean it just did not live up to the hype, predecessors, and/or genre. We get so many screenings, and pay for so many tickets, but all in all, it’s just impossible to see every single movie in a year. But not every movie we see will be a guaranteed hit. So these are my top ten films that were the most disappointing. Hit the jump to see them all. [Read more...]

This Year In Viral: 2012

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The year 2012 is just about over, and fortunately the world did not end. So, I guess we should take a look back at the stories we covered this year. From the best and worst viral marketing campaigns, to our most shared articles, let’s take a trip down memory lane.
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The Buzz: “Oz: The Great and Powerful”, Star Wars, “Prometheus” Sequel, and More!

The Buzz is a feature in which we round up the Top 3 most-buzzed-about movie/TV stories of the week (in more-or-less chronological order). Why go through pages of blogs just to find out what everyone is talking about? We’ve got it all right here in The Buzz.
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ViralCast: Changes to “Prometheus” and “The Amazing Spider-Man”

This summer, two big blockbuster movies were released that disappointed many movie fans. I’m talking about Prometheus and The Amazing Spider-Man. If you’re one of those people, then you may be interested to know that both of these films got some major changes from their respective studios that might explain their flaws. After the break, Caleb and I talk about these changes in our latest podcast. Listen in, but beware of major spoilers.
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The Buzz: Man of Steel, Star Wars, and More!

The Buzz is a feature in which we round up the Top 3 most-buzzed-about movie/TV stories of the week (in more-or-less chronological order). Why go through pages of blogs just to find out what everyone is talking about? We’ve got it all right here in The Buzz.
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Viral Trends: Advertising Age’s “Next Five Years” of Marketing

There has always been one caveat to viral marketing in the movie industry. Although the innovation and opportunities within the field are apparent, and as successful as some viral marketing campaigns have been, writers and researchers on the topic have been unwilling to look past the impact of television and the 30-second commercial as the most effective method to promote upcoming movies. That is changing though. In a thought-provoking and important article on Advertising Age, “Marketing’s Next Five Years: How to Get From Here to There,” author Matthew Creamer presents a framework highlighting the trends marketers foresee happening, and all signs point to a major shift in the norm I described above. Read on for more.

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Blu-Ray Release Reignites “Prometheus” Viral

20th Century Fox’s Prometheus had its home release on Tuesday, and with it, the film’s official Twitter account tweeted an image that it described as “Weyland Classified: Infographic about the black Goo.” Check it out after the break, as well as an important viral piece that you might have forgotten about.
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Viral Video Round Up: Prometheus, Frankenweenie, Alfred Hitchcock, And More!

The Internet is full of videos related to movies, whether they be fan made, studio made, or somewhere in between. We regularly bring you the best, most interesting, or just plain weirdest, and today we do it again. Check out the latest viral videos after the break.
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Join The Project Prometheus Community

As the film’s October 9th Blu-ray and DVD release draws near, the official website for 20th Century Fox’s Alien series prequel Prometheus has launched a community page to give fans a chance to interact and learn more about the film. Get the details after the break.

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