04 July 2016
03 June 2012
Viral Marketing
“Branded” Trailer Uses QR Codes To Warn of Conspiracy
Roadside Attractions’ sci-fi thriller Branded looks to be sort of a remake of 1988’s They Live. Set in a dystopian future where corporate brands have taken over the minds of the population, one man is finally able to see the aliens controlling it all. A trailer for the film...
29 August 2010
Viral Marketing
Tron Legacy: Theater Standees Use QR Codes
We’ve been keeping tabs on talk that some of the Tron Legacy standees in movie theaters have QR codes alongside them. Now we have proof of at least one in Ohio, which leads to a cross-promotional website for that particular movie theater. It in, it says that Encom is...
26 July 2010
Comic-Con, Conventions, Events, Viral Marketing, Viral Videos
Comic-Con QR Code Reveals Behind the Scenes Footage and Special Message From I Am Number Four
QR barcodes are all the rage now, as they are simple and easy ways to distributed coded information, especially since smart phones can usually download reading apps. ARG designers used these for several purposes during Comic-Con this year, including for the 2nd Mass viral. One of the things given...
