2012 and Comcast Take Over Your TV Scott Caldwell, September 23, 2009 Be prepared for the largest movie preview to ever come across your TV. Right before Roland Emmerich destroys the world on November 13th, he is going to spend a ton of money to let you know how it’s going down.As reported earlier today by MovieWeb:Supported by a multi-million dollar promotional campaign by Comcast, the action-packed two-minute sequence from 2012 will air on the major broadcast networks (ABC, NBC and CBS), 89 cable networks, local stations in the top 70 markets, and Spanish-language networks throughout the United States. With nearly 450 separate North American television outlets taking part in this unprecedented media event, it is projected that the 2012 footage will reach nearly 110 million television viewers – a delivery that exceeds that of the Super Bowl. The two-minute scene will reach an estimated 90% of all households watching ad-supported television at that time.Consumers will have the opportunity to see the conclusion of the two-minute cliffhanger scene after the roadblock with an extended five-minute sequence on Fancast.com and on Comcast On Demand. The total projected television, online and mobile audience in North America that will be able to see the footage in the first 24 hours exceeds 140 million consumers. As far as marketing goes, this is huge. From the time frame they are talking about showing this clip, you run into highly watched shows such as The Jay Leno Show and Private Practice, as well a slew of channels like MTV, The History Channel, and MSNBC. For a complete list of channels and shows, please check out Comcast.com/2012. They will have just about every genre of person covered at once!And of course once the film clip has shown, you can check back with us here or in the 2012 section of our forum. News 2012
New Secret J.J. Abrams Trailer Attached to Iron Man 2 – Supposedly for Cloverfield Prequel May 4, 2010June 15, 2011Earlier today, it was announced that J.J. Abrams was going to attach a trailer to Marvel Studios’ Iron Man 2. This morning we got word that a new trailer for a currently unknown movie will be shown with Iron Man 2 at its midnight showings across the United States. Iron Man 2… Read More
Avatar Comes To Blu-Ray And DVD On Earth Day March 16, 2010March 16, 201020th Century Fox has revealed today that the long awaited release of James Cameron’s Avatar on Blu-Ray and DVD will take place on Earth Day, the 22nd of April, in hopes of tying the movie’s theme in with the holiday. Yes, that’s a Thursday, and there are other surprises about… Read More
News Golden Globes Nominees Announced For 2010, Which Viral Movies Are Nominated? December 14, 2010The end of the year is coming and you know what that means: Movie awards! Yep, it’s the time of year when movies are recognized for their excellence, and we at Movieviral root for the ones with viral campaigns we covered. The Hollywood Foreign Press Association has announced their Golden… Read More