Alice in Wonderland Facebook Viral Dan Koelsch, November 12, 2009November 12, 2009 I’m not a big fan of Tim Burton’s, but whenever he has a project coming out, it certainly gets a lot of buzz. His latest film, Alice in Wonderland, is no different. Burton’s unique visual style always draws attention and with Alice, Disney is using it to their advantage. In a clever marketing ploy, the studio is releasing three images, but only if they get 9,000 “likes” for the image on their Facebook fan page. Become a fan of the “The Disloyal Subjects of the Mad Hatter on Facebook” in order to participate. We already have two images, seen below, so now we just need a little over 2,000 more to get the last one. From Walt Disney Pictures and visionary director Tim Burton comes an epic 3D fantasy adventure ALICE IN WONDERLAND, a magical and imaginative twist on some of the most beloved stories of all time. Johnny Depp stars as the Mad Hatter and Mia Wasikowska as 19-year-old Alice, who returns to the whimsical world she first encountered as a young girl, reuniting with her childhood friends: the White Rabbit, Tweedledee and Tweedledum, the Dormouse, the Caterpillar, the Cheshire Cat, and of course, the Mad Hatter. Alice embarks on a fantastical journey to find her true destiny and end the Red Queen’s reign of terror. The all-star cast also includes Anne Hathaway, Helena Bonham Carter and Crispen Glover. The screenplay is by Linda Woolverton. Capturing the wonder of Lewis Carroll’s beloved “Alice’s Adventures in Wonderland” (1865) and “Through the Looking-Glass” (1871) with stunning, avant-garde visuals and the most charismatic characters in literary history, Alice in Wonderland, comes to the big screen in Disney Digital 3D on March 5, 2010. (via FusedFilm) Viral Marketing Alice in Wonderland
FOX and NBC Fall Pilots’ Viral Potential May 23, 2011Last week was big for the major TV networks as they unveiled their fall lineups. Today, we’re going to take a look at several new shows airing this fall and decide if they have the potential to spawn viral campaigns. Some may be no brainers, others may surprise you. Read… Read More
Social Networks “The Wolverine” Unleashes Declassified Documents, A Free iBook And An Interactive Experience November 11, 2013November 11, 2013With the upcoming release of The Wolverine for home video consumption, 20th Century Fox is using the film’s social networks as well as other interactive marketing tools to help us learn more about the Marvel character. Find out after the break what kind of information will be revealed and what places… Read More
Apply For Citizenship to “Elysium” Now! May 15, 2013Briefly: The Elysium viral website ItsBetterUpHere.com is now taking applications for citizenship on the orbiting paradise. You just have to answer some questions and ignore the condescending robotic concierge. Unfortunately, it looks rigged to reject most if not all applicants (see my result above). Do you think you qualify for… Read More