Iron Man 2 Tidbits: Viral Video Could Become Trailer, Rochester Castle Projection, & Augmented Reality App Dan Koelsch, April 23, 2010April 23, 2010 As we get closer to May 7th, we’re going to see a lot more images, clips, and other news regarding Iron Man 2. This week has seen some viral-ish tidbits, including a viral video that director Jon Favreau really liked, an AC/DC and Iron Man 2 video projected on a castle, and an augmented reality app. Get all the details after the break. First of all, Favreau tweeted this week that he had seen a “cool IM2 remix”, and that he was passing it on to the guys in marketing at Paramount. Turns out this was the video we featured on the site back in March. Though it’s a tight fit, we may see at least a version of this remix video before the film is released. Take a look at it below. Also this week, the UK saw the world’s first Architectural Projection Mapping to incorporate live footage. A music video featuring AC/DC and Iron Man 2 imagery were projected onto the famed Rochester Castle. Check it out below. It’s been a little while since we’ve seen some augmented reality for a film. Now Iron Man 2 is doing it, and it’s one of the coolest ones I’ve seen. When you log onto the UK site, you can actually get inside the Iron Man helmet. The site finds your head and places the helmet of Iron Man or War Machine right on it. You can also go inside the helmet so that it shows you the Heads Up Display like in the film, as well as talk to Jarvis (Paul Bettany) himself. The controls also allow you to share video and images of your time as Iron Man pretty easily. See how it looks below. Check out our Iron Man 2 Viral Page for more news. News Viral Marketing AC/DCArchitectural Projection Mappingaugmented realityIron Man 2Jon FavreauTwitterViral video
The Amazing Spider-Man: More Viral Findings Lead to Sketches of Web Slingers April 26, 2012April 26, 2012This week the viral campaign for The Amazing Spider-Man got back on track with an update from “Mark of the Spider-Man” and a new website. We knew that there was more to what we found, and we were right. Details after the jump. Read More
Viral Video Round Up: The New Girl, The Dark Knight Rises, E.T., And More! October 14, 2012The Internet is full of videos related to movies, whether they be fan made, studio made, or somewhere in between. We regularly bring you the best, most interesting, or just plain weirdest, and today we do it again. Check out the latest viral videos after the break. Read More
Ask Darth Vader Your Questions! August 25, 2011The Star Wars official website has a fun feature that lets you ask questions of the Dark Lord of the Sith himself, Darth Vader as a way to promote the Blu-Ray release of Star Wars: The Complete Saga. You can even unlock some “special moments” with Luke Skywalker’s father. Read More
Works great for me (using Firefox). Pretty nifty time waster and fun to show to others with the laptop.
Oddly enough it doesn’t seem to work under IE for me. Maybe that’s the prob. Nick? (Don’tcha just loooove ‘puters? *futher-muckin’, sass-a-frassin’, grumble-grumble!!!*)