New ‘Limitless’ PSA Dan Koelsch, March 3, 2011 This week a new 20 second spot has shown up online for Limitless, the film about a miracle drug that changes Bradley Cooper’s character into the perfect version of himself, but at a high cost. The ad mimics the 1980s “This is Your Brain On Drugs” commercials, and falls in line with previous viral marketing we’ve seen from the film. I Am Rogue is actually hosting an iPad contest for this video, which requires you to make a video response with your own “This Is Your Brain On NZT” PSA. Get the details here. Limitless opens in theaters on March 18th from Relativity Media and Rogue Pictures. Neil Burger directs the Leslie Dixon screenplay, and the thriller also stars Robert De Niro and Abbie Cornish. Contests Viral Marketing Viral Videos LimitlessViral video
Tourism New Zealand Hosts “The Hobbit” Contest at Comic-Con June 30, 2012If you’re a big fan of the Lord of the Rings series and are looking forward to this December’s The Hobbit: An Unexpected Journey, then you might want to get down to San Diego Comic-Con this year. Tourism New Zealand is hosting a contest where you get a 6 day… Read More
Kevin Smith’s ‘Tusk’ Gets A Medical Marijuana Dispensary Tie-In September 8, 2014January 15, 2023Kevin Smith isn’t one to be afraid to kiss and tell about his use of weed. Most of the time the characters in his films are using it. And now in the wake of Washington and Colorado legalizing weed, plus 23 other states legalizing it for medicinal purposes, Smith has… Read More
Viral Video: The Weird Al Yankovic Story March 23, 2010Musician biopics are a surefire way to get some Academy love, as Ray and The Buddy Holly Story can attest to. Funny Or Die now has the trailer for the next great Oscar-worthy biopic, “Weird: The Al Yankovic Story”, starring Aarol Paul, Olivia Wilde, Gary Cole, and Mary Steenburgen. Keep… Read More