Oscorp Website Found for “The Amazing Spider-Man” Dan Koelsch, May 10, 2012 While everyone’s focus may be on the event happening tomorrow afternoon, we have another update to The Amazing Spider-Man viral campaign beforehand. The website for Oscorp Industries has been found. Get the details after the break. If you have seen the other Spider-Man films, you should remember Oscorp as the company created by Norman Osborn, the father of Peter Parker’s best friend Harry Osborn. The information we have on the new reboot suggests neither the Osborns nor Oscorp are featured as prominently this time around, but this year’s WonderCon confirmed there would be some significant connection when Oscorp badges were given away. Now we have an actual website for the company, OscorpIndustries.com, though right now it just has the company’s logo.Thanks to my Twitter friends Fight4TheUsers and GuestUser17 for first bringing this to my attention and confirming the site’s legitamacy (it’s owned by Sony, parent company to Columbia Pictures). Hopefully the events tomorrow spark a change in the site, as the film is now less than 2 months away from opening in theaters.To catch up on all our coverage, be sure to check out our The Amazing Spider-Man Viral Hub. ARGs & Campaigns Viral Marketing OscorpThe Amazing Spider-Man
Salt: Day X Exists Mission 8, “Sniper”, Now Live July 7, 2010As we previously reported, Columbia Picture’s Salt, starring Angelina Jolie, has an interactive story you can participate in at their official website. Every week there is a new mission, and last week Salt needed you secretly take photographs of a Day X package. This week, your shooting skills are put… Read More
QR Code Pattern Discovery Leads to Tons of “Branded” Content July 2, 2012July 2, 2012Set in a dystopian future where corporate brands have created a disillusioned population, one man’s effort to unlock the truth behind the conspiracy will lead to an epic battle with hidden forces that control the world. This is the official description for the sci-fi thriller Branded looks to unlock the… Read More
Real Steel: Train Your WRB Robot! August 1, 2011The World Robot Boxing website now has a new feature called “Learning The Ropes”, where you can train the robot that you built. The website is the viral marketing hub for Disney’s Real Steel, set in the near future where robots have taken over the sport of boxing. The WRB… Read More