“Prometheus” Viral: Weyland Industries Studies Noomi Rapace’s Face Michael Lee, May 16, 2012May 19, 2012 Amidst of all the spoilery Prometheus TV spots and trailers, there lies a viral campaign that is being used lightly but quite effectively. It all started off with the incredible Peter Weyland speech at TEDTALK 2023, but the last time we saw some real meaty viral activity was when Weyland posted a video for the new David 8 Android. Now the campaign has taken a turn to the humans, this newest entry in the Prometheus viral campaign centers on Noomi Rapace’s character pleading to the head of Weyland Industries, Peter Weyland, to commission an expedition to answer life’s biggest question. Hit the jump to see the video.The video is pretty much self-explanatory, but the best thing about it is that it is not spoilery, unlike its TV spot brothers that flood the NBA playoffs during timeouts. But check out the video for yourself, and don’t worry, there is no need to warn you about any spoilers, because from the looks of it, there aren’t any.Prometheus opens in theaters on June 8th. Viral Marketing Prometheus
LOST: Book Oceanic Flights and Are There Too Many Questions To Answer? January 28, 2010January 28, 2010ABC’S LOST will be airing its 6th and final season this Tuesday and in the light of that, the show is on a massive advertisement campaign. Being no stranger to viral campaigns , LOST even won an Emmy for Outstanding Creative Achievement in Interactive Media. The show has had websites like damoncarltonandapolarbear.com and… Read More
Turn Your Favorite YouTube Video into an Oscar-Worthy Masterpiece with The Artistifier! February 27, 2012February 27, 2012The silent film genre has returned! With The Artist winning big last night at the 84th Academy Awards, I have a feeling we’ll be seeing a few more silent films in the coming years. But if you love silent movies, you don’t have to wait much longer. You can return… Read More
Featured App: A Viral Campaign Contained in “Star Trek Into Darkness” App February 3, 2013February 2, 2013Paramount Digital Entertainment released its Star Trek Into Darkness mobile app this week on the Apple App Store and Google Play Store. Using new technology created by Qualcomm Labs, Inc., users will be able to unlock content from the film by participating in scavenger hunts and other real-world missions which… Read More