Facebook Debuts Mention Boxes During Emmys Michael Lee, August 25, 2014April 15, 2015 Award shows are finding new and inventive ways to interact with their fans beyond the behind the scenes look or photobooth shots. Social media has the door for nominees to talk to their fans. Often times viewers are asked to include a hashtags to help increase the show’s social media presence and hopefully viewership.Last year, the Golden Globes did it by having nominees use an Instagram station. Ellen DeGeneres did with her Academy Awards selfie, which actually crashed Twitter for a brief moment. Now Facebook is getting in the awards show game. In anticipation for the Emmys, Facebook has teamed up with Access Hollywood, and will give tablets to nominees who will then interact with their fans on the social media giant.Hit the jump to learn more.The campaign is called the Mention Box. Mashable says that fans will have to go on Access Hollywood’s Facebook Page to ask questions of the stars. Celebrities will then shake the device the way they would a Magic 8-Ball and then answer a question using the video camera.The purpose of this campaign is to get “celebrities to post more content and be more engaged with their fans on Facebook.”So what do you guys think? Will you participate in the Mention Box campaign?Who will win? Who will lose? What will be the most memorable moment of the night? Find out when The Emmys air tonight on NBC. Apps Social Networks FacebookMention BoxThe Emmys
Character Posters for “The Great Gatsby” Released on Facebook In Preparation for New Trailer April 3, 2013We are just a mere 4 weeks away from the release of director Baz Luhrmann’s adaptation of the 1925 F. Scott Fitzgerald novel The Great Gatsby starring Leonardo Di Caprio, Carrey Mulligan and Tobey Maguire. Leading up to the new trailer being released tomorrow, Warner Bros. has rolled out some… Read More
Comic-Con: Castle Panel Reveals New Twitter Campaign July 26, 2010September 7, 2010Yesterday I attended my last panel of this year’s Comic-Con, which was for ABC’s Castle. Almost the entire cast was there, including stars Nathan Fillion and Stana Katic. We got some details on the future of the show, as well as backstage antics and the new Twitter campaign starting now. Read More
Sneak Peak of “Captain America” Trailer Revealed On TwitVid (Updated With Trailer) March 22, 2011March 23, 2011It looks like Paramount has created a new strategy of using Twitvid to premiere elements some of their more secretive projects to the social media masses. First it was the full trailer for Super 8, and now it’s a quick six seconds of what will be the first theatrical trailer… Read More